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2 in 1 Northern Lights and Ocean Wave Projector

Fail

Shoppers spend only $745 a year here, so 2 in 1 Northern Lights and Ocean Wave Projector is a Fail.

Flapen Score
31
31 / 100
Ranks 9,140 of 9,536 Tools & Home Improvement niches · −17 vs the category median of 48
Market size
$745/yr2K searches / yr
90-day growth
+21.0%search demand this quarter
Competition
100%top-5 click share · 3 brands · 4 sellers

Flapen Score

2 in 1 Northern Lights and Ocean Wave Projector against its category

The dotted line is the Tools & Home Improvement average. Past it, 2 in 1 Northern Lights and Ocean Wave Projector is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 2 in 1 Northern Lights and Ocean Wave Projector market on Amazon at a glance

Shoppers on Amazon United States searched for 2 in 1 Northern Lights and Ocean Wave Projector 2K times last year and spent an estimated $745. All 3 brands take every click. Demand peaks in Aug–Nov–Dec. Flapen scores it 31 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 2K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $745 a year.

Searches, last 12 months
2K
Growth, 90 days vs prior 90
+21.0%
Conversion, latest week
3.5%
Market size, estimated
$745a year
Peak month
December7.3× the quietest month
Top search term
northern lights ocean wave projector light948 searches a year

02 · Price

A sale here is worth $12.41.

Listings sell for $12.41 on average, from $10.03 to $14.42. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $12.41 that is $0 to $1K a year per listing.

Average price
$12.41under the $15 to $100 sweet spot
Price range
$10.03–$14.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #258 within Wall Lights. It carries 446 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#258in Wall Lights
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
446per listing
Listings tracked
3

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
20 months

Products

Top 2 in 1 Northern Lights and Ocean Wave Projector products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

$0$112$224$335$4471001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • YXQUA43%
  • XYDongtong32%
  • VoMii25%

Demand

2 in 1 Northern Lights and Ocean Wave Projector search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250150Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMar

Peak months: Aug, Nov, Dec · busiest ÷ quietest = 7.3×

Search terms

Top 2 in 1 Northern Lights and Ocean Wave Projector search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • northern lights ocean wave projector light948/yr
  • 2 in 1 northern lights and ocean wave projector423/yr
  • led ocean galaxy projector64/yr
  • northern lights and ocean wave projector304/yr

Reviews and returns

What reviews say buyers love and hate about 2 in 1 Northern Lights and Ocean Wave Projector

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Brightness/Shine/Glow”
18%of negative reviews mention “Durability”
3.1%of orders come back
“Broke after a month”
A buyer, on “Durability”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 2 in 1 Northern Lights and Ocean Wave Projector questions

Answered from the same tracked data.