18x18x1 Air Filter
MaybeBuyers convert on 14.0% of searches. But the average product has 17,217 reviews to catch up to, so 18x18x1 Air Filter is a Maybe.
- Flapen Score
- 60 / 100Top 8% of 9,536 Tools & Home Improvement niches · +12 vs the category median of 4860
- Market size
- $1.2M/yr249K searches / yr
- 90-day growth
- +30.3%search demand this quarter
- Competition
- 61%top-5 click share · 9 brands · 36 sellers
Flapen Score
18x18x1 Air Filter against its category
The dotted line is the Tools & Home Improvement average. Past it, 18x18x1 Air Filter is stronger. Inside it, weaker.
Market
The 18x18x1 Air Filter market on Amazon at a glance
Shoppers on Amazon United States searched for 18x18x1 Air Filter 249K times last year and spent an estimated $1.2M. The top 5 brands take 90% of clicks. Demand peaks in Jun–Jul. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
14.0% of searches ended in a purchase last week.
Shoppers searched for this 249K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 14.0% of those searches ended in a purchase. Searches in the last 90 days moved +30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.
- Searches, last 12 months
- 249K
- Growth, 90 days vs prior 90
- +30.3%
- Conversion, latest week
- 14.0%
- Market size, estimated
- $1.2Ma year
- Peak month
- July1.8× the quietest month
- Top search term
- 18x18x1 air filter126K searches a year
02 · Price
A sale here is worth $34.47.
Listings sell for $34.47 on average, from $8.75 to $45.61. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $34.47 that is $52K to $69K a year per listing.
- Average price
- $34.47inside the $15 to $100 sweet spot
- Price range
- $8.75–$45.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $52K–$69K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #51 within Furnace Parts & Accessories. It carries 17,217 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 75%
- Out of stock, average day
- 0.0%
- Average rank
- #51in Furnace Parts & Accessories
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 17,217per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top 18x18x1 Air Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Filtrete 18x18x1 Air Filter MERV 5 6-Pack MPR 300 Basic Dust Defense 3-Month Pleated Electrostatic
- Price
- $32.04
- Rating
- 4.7/5
- Reviews
- 160,547
- Age
- 17y ago
Simply 18x18x1 Air Filter Merv 8 6 Pack For Home AC Furnace & HVAC (Actual Size: 17.75x17.75x0.75) DUST Pet & Allergy Control
- Price
- $36.43
- Rating
- 4.7/5
- Reviews
- 53,363
- Age
- 4y ago
Filterbuy 18x18x1 Air Filter MERV 8 Essential Dust & Allergy Defense (4-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 17.75 x 17.75 x 0.75)
- Price
- $34.21
- Rating
- 4.7/5
- Reviews
- 2,167
- Age
- 13y ago
Filtrete 18x18x1 Air Filter MERV 11 MPR 1000 Allergens & Pet Dander 3-Month AC and Furnace Filters Cleaner Air Reliable Airflow 4 HVAC Filters (Actual Size 17.68 x 17.68 x 0.81 in)
- Price
- $45.61
- Rating
- 4.8/5
- Reviews
- 25,454
- Age
- 14y ago
Aerostar 18x18x1 MERV 8 Air Filter 6 Count ACTUAL SIZE (17.50 x 17.50 x 0.75) HVAC Air Conditioning & Furnace Filter Captures Dust Lint & Pollen (MPR 600 / FPR 5) Made in USA
- Price
- $35.26
- Rating
- 4.7/5
- Reviews
- 1,304
- Age
- 10y ago
Trending
90-day click momentum
Simply 18x18x1 Air Filter Merv 8 4 Pack For Home AC Furnace & HVAC (Actual Size: 17.75x17.75x0.75) DUST Pet & Allergy Control
- Price
- $24.67
- Rating
- 4.6/5
- Reviews
- 5,182
- Age
- 4y ago
Aerostar 18x18x1 MERV 13 Air Filter 4 Pack Set of HVAC Furnace Filters Electrostatic MPR 1500-1900 & FPR 10 (Actual Size: 17 3/4 x 17 3/4 x 3/4 inches)
- Price
- $30.44
- Rating
- 4.6/5
- Reviews
- 1,083
- Age
- 11mo ago
Pro- Source 18 x 18 x 1 Nominal MERV 8 35% Efficiency Wire-Backed Pleated Air Filter HVAC AC Furnance Replacement
- Price
- $8.75
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 1y ago
Filtrete 18x18x1 Air Filter MERV 11 MPR 1000 Allergens & Pet Dander 3-Month AC and Furnace Filters Cleaner Air Reliable Airflow 4 HVAC Filters (Actual Size 17.68 x 17.68 x 0.81 in)
- Price
- $45.61
- Rating
- 4.8/5
- Reviews
- 25,454
- Age
- 14y ago
Filterbuy 18x18x1 Air Filter MERV 11 Superior Pet & Allergy Defense (4-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 17.75 x 17.75 x 0.75)
- Price
- $37.69
- Rating
- 4.6/5
- Reviews
- 23,863
- Age
- 13y ago
Newest
by launch date
TRIGHTFILTERS 18x18x1 Air Filter 4 Pack Durable MERV 8 Pleated Home HVAC AC Furnace Filters Lightweight Compact Air Conditioner Filter Replacement
- Price
- $31.10
- Rating
- 4.8/5
- Reviews
- 1,395
- Age
- 9mo ago
Aerostar 18x18x1 MERV 13 Air Filter 4 Pack Set of HVAC Furnace Filters Electrostatic MPR 1500-1900 & FPR 10 (Actual Size: 17 3/4 x 17 3/4 x 3/4 inches)
- Price
- $30.44
- Rating
- 4.6/5
- Reviews
- 1,083
- Age
- 11mo ago
Filtrete 18x18x1 AC Furnace Air Filter MPR 700 MERV 8 Tough on Pollen Easy on Airflow 3-Month Pleated 1-Inch Electrostatic Air Cleaning Filter 2-Pack (Actual Size 17.81 x 17.81 x 0.81 in)
- Price
- $26.50
- Rating
- 4.7/5
- Reviews
- 740
- Age
- 1y ago
Pro- Source 18 x 18 x 1 Nominal MERV 8 35% Efficiency Wire-Backed Pleated Air Filter HVAC AC Furnance Replacement
- Price
- $8.75
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 1y ago
TRIGHTFILTERS 18x18x1 Air Filter 4 Pack MERV 8 Pleated Dust Defense Air Filters Replacement Air Conditioner HVAC AC Furnace Filter Durable and Lightweight
- Price
- $32.74
- Rating
- 4.7/5
- Reviews
- 1,900
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 flat
Sellers
36
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
6%
- Filtrete31%
- Simply23%
- Aerostar13%
- Filterbuy13%
- BNX10%
- Flanders4%
- Open — no brand owns it (3 brands, 6%)
Demand
18x18x1 Air Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 1.8×
Search terms
Top 18x18x1 Air Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 18x18x1 air filter126K/yr
- air filter 18x18x127K/yr
- 18x18 air filter16K/yr
- ac filter 18x18x19K/yr
- 18 x 18 x 1 air filters for home10K/yr
- furnace filters 18x18x17K/yr
- air filters 18x18x17K/yr
- 18x18x1 air filter 6 pack3K/yr
- 18x18x15K/yr
- 18x18x1 furnace filter7K/yr
Reviews and returns
What reviews say buyers love and hate about 18x18x1 Air Filter
We read the reviews and the return reasons for every product selling here.
“These are a tad bit smaller than the brand I usually buy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
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FAQ
Common 18x18x1 Air Filter questions
Answered from the same tracked data.