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16x25x2 Air Filter

Maybe

Returns run at only 0.2% of orders. But the average product has 15,091 reviews to catch up to, so 16x25x2 Air Filter is a Maybe.

Flapen Score
59
59 / 100
Top 10% of 9,536 Tools & Home Improvement niches · +11 vs the category median of 48
Market size
$683K/yr98K searches / yr
90-day growth
+31.0%search demand this quarter
Competition
58%top-5 click share · 8 brands · 15 sellers

Flapen Score

16x25x2 Air Filter against its category

The dotted line is the Tools & Home Improvement average. Past it, 16x25x2 Air Filter is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 16x25x2 Air Filter market on Amazon at a glance

Shoppers on Amazon United States searched for 16x25x2 Air Filter 98K times last year and spent an estimated $683K. The top 5 brands take 91% of clicks. Demand peaks in Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

13.0% of searches ended in a purchase last week.

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 13.0% of those searches ended in a purchase. Searches in the last 90 days moved +31.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $683K a year.

Searches, last 12 months
98K
Growth, 90 days vs prior 90
+31.0%
Conversion, latest week
13.0%
Market size, estimated
$683Ka year
Peak month
July1.8× the quietest month
Top search term
16x25x2 air filter43K searches a year

02 · Price

A sale here is worth $53.60.

Listings sell for $53.60 on average, from $27.22 to $85.50. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $53.60 that is $40K to $54K a year per listing.

Average price
$53.60inside the $15 to $100 sweet spot
Price range
$27.22–$85.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$40K–$54K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 47% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #60 within Furnace Parts & Accessories. It carries 15,091 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
47%
Out of stock, average day
2.6%
Average rank
#60in Furnace Parts & Accessories
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
15,091per listing
Listings tracked
19

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
73 months

Products

Top 16x25x2 Air Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

$0$34K$68K$102K$137K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

15

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

4%

  • Filterbuy35%
  • Filter King23%
  • Simply19%
  • Filtrete9%
  • Glasfloss5%
  • Nordic Pure5%
  • Open — no brand owns it (2 brands, 4%)

Demand

16x25x2 Air Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.8×

Search terms

Top 16x25x2 Air Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 16x25x2 air filter43K/yr
  • 16x25x211K/yr
  • 16x25x2 furnace filters14K/yr
  • air filter 16x25x27K/yr
  • furnace filters 16x25x27K/yr
  • 16 x 25 x 2 air filter4K/yr
  • air filters 16x25x23K/yr
  • 16x25x2 filter3K/yr
  • furnace filter 16x25x24K/yr
  • 16x25x2 furnace filter3K/yr

Reviews and returns

What reviews say buyers love and hate about 16x25x2 Air Filter

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
42%of negative reviews mention “Filtration”
0.2%of orders come back
“The lowest quality filter Ive ever purchased”
A buyer, on “Filtration”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 16x25x2 Air Filter questions

Answered from the same tracked data.