16x20x4 Air Filter
MaybeBuyers convert on 11.9% of searches. But the average product has 8,698 reviews to catch up to, so 16x20x4 Air Filter is a Maybe.
- Flapen Score
- 61 / 100Top 6% of 9,536 Tools & Home Improvement niches · +13 vs the category median of 4861
- Market size
- $1.1M/yr165K searches / yr
- 90-day growth
- +18.9%search demand this quarter
- Competition
- 61%top-5 click share · 11 brands · 42 sellers
Flapen Score
16x20x4 Air Filter against its category
The dotted line is the Tools & Home Improvement average. Past it, 16x20x4 Air Filter is stronger. Inside it, weaker.
Market
The 16x20x4 Air Filter market on Amazon at a glance
Shoppers on Amazon United States searched for 16x20x4 Air Filter 165K times last year and spent an estimated $1.1M. The top 5 brands take 86% of clicks. Demand peaks in Jul. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
11.9% of searches ended in a purchase last week.
Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.9% of those searches ended in a purchase. Searches in the last 90 days moved +18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.
- Searches, last 12 months
- 165K
- Growth, 90 days vs prior 90
- +18.9%
- Conversion, latest week
- 11.9%
- Market size, estimated
- $1.1Ma year
- Peak month
- July1.6× the quietest month
- Top search term
- 16x20x4 air filter61K searches a year
02 · Price
A sale here is worth $58.49.
Listings sell for $58.49 on average, from $18.85 to $117.85. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $58.49 that is $44K to $58K a year per listing.
- Average price
- $58.49inside the $15 to $100 sweet spot
- Price range
- $18.85–$117.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $44K–$58K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #186 within Furnace Parts & Accessories. It carries 8,698 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 33%
- Out of stock, average day
- 0.0%
- Average rank
- #186in Furnace Parts & Accessories
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 8,698per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top 16x20x4 Air Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Filterbuy 16x20x4 Air Filter MERV 8 Essential Dust & Allergy Defense (2-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 15.50 x 19.50 x 3.63)
- Price
- $49.19
- Rating
- 4.6/5
- Reviews
- 68,921
- Age
- 13y ago
Filtrete 16x20x4 AC Furnace Air Filter MPR 1550 MERV 12 Fits Lennox & Honeywell Allergen Electrostatic Air Cleaning Filter 2-Pack (Actual Size 15.88x19.88x4.31 in)
- Price
- $54.19
- Rating
- 4.6/5
- Reviews
- 5,199
- Age
- 6y ago
Nordic Pure 16x20x4 (15_1/2 x 19_1/2 x 3_5/8) Pleated MERV 12 Air Filters 2 Pack
- Price
- $41.30
- Rating
- 4.5/5
- Reviews
- 2,478
- Age
- 15y ago
Filterbuy 16x20x4 Air Filter MERV 8 Essential Dust & Allergy Defense (4-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 15.50 x 19.50 x 3.63)
- Price
- $77.38
- Rating
- 4.4/5
- Reviews
- 475
- Age
- 13y ago
Filtrete 16x20x4 AC Furnace Air Filter MERV 13 MPR 1900 Premium Allergen Bacteria & Virus Filter Electrostatic Air Cleaning Filter 2-Pack (Actual Size 15.44 x 19.75 x 4.31 in)
- Price
- $47.83
- Rating
- 4.3/5
- Reviews
- 379
- Age
- 1y ago
Trending
90-day click momentum
FilterTime 16x20x4 AC Furnace Air Filter MERV 8 1-Pack (exact dimensions 15.5 x 19.5 x 3.75) AC Filter Furnace Filter Home Air Filter Made in USA.
- Price
- $21.20
- Rating
- 4.2/5
- Reviews
- 12
- Age
- 4mo ago
2-Pack 16x20x4 Air Filter Compatible with Honeywell FC100A1003 MERV 13 HVAC Furnace Filter Replacement Actual Size:15.94x19.75x4.38
- Price
- $44.27
- Rating
- 4.1/5
- Reviews
- 33
- Age
- 9mo ago
MANN+HUMMEL 16x20x4 MERV 8 Pleated 4 AC Furnace Air Filter. Case of 6
- Price
- $77.74
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 2y ago
Pro - Source 16x20x4 Pleated Air Filter Wire-Backed Pleated MERV 8 Synthetic Paperboard Frame 300 FPM 1100 CFM Use with Any Unit
- Price
- $18.85
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 11mo ago
Filterbuy 16x20x4 Air Filter MERV 8 Essential Dust & Allergy Defense (2-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 15.50 x 19.50 x 3.63)
- Price
- $49.19
- Rating
- 4.6/5
- Reviews
- 68,921
- Age
- 13y ago
Newest
by launch dateFilterTime 16x20x4 AC Furnace Air Filter MERV 8 1-Pack (exact dimensions 15.5 x 19.5 x 3.75) AC Filter Furnace Filter Home Air Filter Made in USA.
- Price
- $21.20
- Rating
- 4.2/5
- Reviews
- 12
- Age
- 4mo ago
2-Pack 16x20x4 Air Filter Compatible with Honeywell FC100A1003 MERV 13 HVAC Furnace Filter Replacement Actual Size:15.94x19.75x4.38
- Price
- $44.27
- Rating
- 4.1/5
- Reviews
- 33
- Age
- 9mo ago
Pro - Source 16x20x4 Pleated Air Filter Wire-Backed Pleated MERV 8 Synthetic Paperboard Frame 300 FPM 1100 CFM Use with Any Unit
- Price
- $18.85
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 11mo ago
Filtrete 16x20x4 AC Furnace Air Filter MERV 13 MPR 1900 Premium Allergen Bacteria & Virus Filter Electrostatic Air Cleaning Filter 2-Pack (Actual Size 15.44 x 19.75 x 4.31 in)
- Price
- $47.83
- Rating
- 4.3/5
- Reviews
- 379
- Age
- 1y ago
BNX TruFilter 16x20x4 (15.5 x 19.5 x 3.63 Slim Fit) MERV 13 Air Filter (2-Pack) - MADE IN USA - Air Conditioner HVAC AC Furnace Filters Health Allergies Mold Bacteria Smoke MPR 1900 FPR 10
- Price
- $44.71
- Rating
- 4.2/5
- Reviews
- 171
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
42
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
61%
Top 20: 99%
Open market
9%
- Filterbuy43%
- Filtrete19%
- Nordic Pure13%
- MANN+HUMMEL6%
- Honeywell5%
- BNX5%
- Open — no brand owns it (5 brands, 9%)
Demand
16x20x4 Air Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.6×
Search terms
Top 16x20x4 Air Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 16x20x4 air filter61K/yr
- 16x20x4 furnace filter34K/yr
- air filter 16x20x412K/yr
- furnace filter 16x20x411K/yr
- 16x20x49K/yr
- ac filter 16x20x45K/yr
- 16 x 20 x 4 air filter7K/yr
- furnace filters 16x20x48K/yr
- 16x20x4 filter4K/yr
- 16x20x4 air filter merv 114K/yr
Reviews and returns
What reviews say buyers love and hate about 16x20x4 Air Filter
We read the reviews and the return reasons for every product selling here.
“TOO SMALL”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 16x20x4 Air Filter questions
Answered from the same tracked data.