16x20x1 Air Filter
MaybeShoppers spend $9.9M a year here. But the top 5 brands take 100% of clicks, so 16x20x1 Air Filter is a Maybe.
- Flapen Score
- 55 / 100Top 21% of 9,536 Tools & Home Improvement niches · +7 vs the category median of 4855
- Market size
- $9.9M/yr1.9M searches / yr
- 90-day growth
- +16.0%search demand this quarter
- Competition
- 86%top-5 click share · 4 brands · 26 sellers
Flapen Score
16x20x1 Air Filter against its category
The dotted line is the Tools & Home Improvement average. Past it, 16x20x1 Air Filter is stronger. Inside it, weaker.
Market
The 16x20x1 Air Filter market on Amazon at a glance
Shoppers on Amazon United States searched for 16x20x1 Air Filter 1.9M times last year and spent an estimated $9.9M. All 4 brands take every click. Demand peaks in Jul. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
15.7% of searches ended in a purchase last week.
Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 15.7% of those searches ended in a purchase. Searches in the last 90 days moved +16.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9.9M a year.
- Searches, last 12 months
- 1.9M
- Growth, 90 days vs prior 90
- +16.0%
- Conversion, latest week
- 15.7%
- Market size, estimated
- $9.9Ma year
- Peak month
- July1.6× the quietest month
- Top search term
- 16x20x1 air filter781K searches a year
02 · Price
A sale here is worth $32.73.
Listings sell for $32.73 on average, from $25.49 to $43.12. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 15,000 to 20,000 of them. At $32.73 that is $491K to $655K a year per listing.
- Average price
- $32.73inside the $15 to $100 sweet spot
- Price range
- $25.49–$43.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250K–300K
- Units per listing a year
- 15,000–20,000
- Revenue per listing a year
- $491K–$655K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Furnace Parts & Accessories. It carries 41,464 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 70%
- Out of stock, average day
- 0.0%
- Average rank
- #8in Furnace Parts & Accessories
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 41,464per listing
- Listings tracked
- 10
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top 16x20x1 Air Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Amazon Basics 16x20x1 Air Filter 6-Pack MERV 8 AC Furnace Filters Allergy Control Removes Dust Lint and Pollen Electrostatic (Actual Size: 15.75 x 19.75 x 0.75)
- Price
- $29.02
- Rating
- 4.6/5
- Reviews
- 17,081
- Age
- 5y ago
Filtrete 16x20x1 Air Filter MERV 11 MPR 1000 Allergens & Pet Dander 3-Month AC and Furnace Filters Cleaner Air Reliable Airflow 2 HVAC Filters (Actual Size 15.68 x 19.68 x 0.81 in)
- Price
- $25.49
- Rating
- 4.8/5
- Reviews
- 57,731
- Age
- 15y ago
Simply 16x20x1 Air Filter MERV 8 6 Pack For Home AC Furnace & HVAC (Actual Size: 15.75x19.75x0.75) DUST Pet & Allergy Control
- Price
- $31.77
- Rating
- 4.7/5
- Reviews
- 53,363
- Age
- 7y ago
Filtrete 16x20x1 Air Filter MERV 5 6-Pack AC Furnace HVAC MPR 300 Basic Dust Defense Pleated Electrostatic Removes Lint
- Price
- $31.91
- Rating
- 4.7/5
- Reviews
- 160,547
- Age
- 17y ago
Filterbuy 16x20x1 Air Filter MERV 8 Essential Dust & Allergy Defense (4-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 15.50 x 19.50 x 0.75)
- Price
- $30.87
- Rating
- 4.7/5
- Reviews
- 10,472
- Age
- 13y ago
Trending
90-day click momentum
Filtrete 16x20x1 Air Filter MERV 13 MPR 1900 Allergens Bacteria Viruses & Air Pollutants 3-Month AC/Furnace Filters Cleaner Air Reliable Airflow 2 HVAC Filters(Act Size 15.62x19.62x0.78 in)
- Price
- $33.11
- Rating
- 4.8/5
- Reviews
- 17,142
- Age
- 11y ago
Filtrete 16x20x1 Air Filter MERV 11 MPR 1000 Allergens & Pet Dander 3-Month AC and Furnace Filters Cleaner Air Reliable Airflow 2 HVAC Filters (Actual Size 15.68 x 19.68 x 0.81 in)
- Price
- $25.49
- Rating
- 4.8/5
- Reviews
- 57,731
- Age
- 15y ago
Amazon Basics MERV 5 AC Furnace Air Filter 16x20x1 inches 6-Pack (Actual Size: 15.75 x 19.75 x 0.75)
- Price
- $27.28
- Rating
- 4.6/5
- Reviews
- 17,081
- Age
- 11mo ago
Filterbuy 16x20x1 Air Filter MERV 8 Essential Dust & Allergy Defense (6-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 15.50 x 19.50 x 0.75)
- Price
- $37.77
- Rating
- 4.7/5
- Reviews
- 51,098
- Age
- 13y ago
Filtrete 16x20x1 AC Furnace Air Filter MERV 8 MPR 700 Tough on Pollen Easy on Airflow 3-Month Pleated 1-Inch Electrostatic Air Cleaning Filter 4-Pack (Actual Size 15.688 x 19.688 x 0.78 in)
- Price
- $43.12
- Rating
- 4.7/5
- Reviews
- 6,265
- Age
- 4y ago
Newest
by launch dateAmazon Basics MERV 5 AC Furnace Air Filter 16x20x1 inches 6-Pack (Actual Size: 15.75 x 19.75 x 0.75)
- Price
- $27.28
- Rating
- 4.6/5
- Reviews
- 17,081
- Age
- 11mo ago
Filtrete 16x20x1 AC Furnace Air Filter MERV 8 MPR 700 Tough on Pollen Easy on Airflow 3-Month Pleated 1-Inch Electrostatic Air Cleaning Filter 4-Pack (Actual Size 15.688 x 19.688 x 0.78 in)
- Price
- $43.12
- Rating
- 4.7/5
- Reviews
- 6,265
- Age
- 4y ago
Amazon Basics 16x20x1 Air Filter 6-Pack MERV 8 AC Furnace Filters Allergy Control Removes Dust Lint and Pollen Electrostatic (Actual Size: 15.75 x 19.75 x 0.75)
- Price
- $29.02
- Rating
- 4.6/5
- Reviews
- 17,081
- Age
- 5y ago
Simply 16x20x1 Air Filter MERV 8 6 Pack For Home AC Furnace & HVAC (Actual Size: 15.75x19.75x0.75) DUST Pet & Allergy Control
- Price
- $31.77
- Rating
- 4.7/5
- Reviews
- 53,363
- Age
- 7y ago
Filtrete 16x20x1 Air Filter MERV 13 MPR 1900 Allergens Bacteria Viruses & Air Pollutants 3-Month AC/Furnace Filters Cleaner Air Reliable Airflow 2 HVAC Filters(Act Size 15.62x19.62x0.78 in)
- Price
- $33.11
- Rating
- 4.8/5
- Reviews
- 17,142
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
26
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
0%
- Amazon Basics45%
- Filtrete30%
- Filterbuy14%
- Simply12%
Demand
16x20x1 Air Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.6×
Search terms
Top 16x20x1 Air Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 16x20x1 air filter781K/yr
- air filter 16x20x1229K/yr
- furnace filter 16x20x1181K/yr
- ac filter 16x20x174K/yr
- 16x20x1 furnace filter129K/yr
- 16 x 20 x 1 air filter62K/yr
- furnace filters 16x20x1101K/yr
- air filters 16x20x153K/yr
- filtrete 16x20x152K/yr
- 16x20x138K/yr
Reviews and returns
What reviews say buyers love and hate about 16x20x1 Air Filter
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Solar Outdoor Lights
$30.2M/yr+39.8%
Solar Watering Can with Cascading Lights
$304K/yr+124.3%
Solar Flowers
$607K/yr+52.0%
Flex Seal
$2.6M/yr+71.6%
Black and Decker 20v Lithium Battery
$2.0M/yr+92.7%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 16x20x1 Air Filter questions
Answered from the same tracked data.