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16/2 Wire

Maybe

Products sell for $33.64 on average, inside the sweet spot. But the products selling today already average 4.7★, so 16/2 Wire is a Maybe.

Flapen Score
53
53 / 100
Top 27% of 9,536 Tools & Home Improvement niches · +5 vs the category median of 48
Market size
$95K/yr43K searches / yr
90-day growth
+4.5%search demand this quarter
Competition
50%top-5 click share · 16 brands · 19 sellers

Flapen Score

16/2 Wire against its category

The dotted line is the Tools & Home Improvement average. Past it, 16/2 Wire is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 16/2 Wire market on Amazon at a glance

Shoppers on Amazon United States searched for 16/2 Wire 43K times last year and spent an estimated $95K. The top 5 brands take 71% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

6.6% of searches ended in a purchase last week.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
+4.5%
Conversion, latest week
6.6%
Market size, estimated
$95Ka year
Peak month
April1.4× the quietest month
Top search term
16/2 low voltage wire11K searches a year

02 · Price

A sale here is worth $33.64.

Listings sell for $33.64 on average, from $9.98 to $90.49. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $33.64 that is $3K to $8K a year per listing.

Average price
$33.64inside the $15 to $100 sweet spot
Price range
$9.98–$90.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #47 within Electrical Wire. It carries 820 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#47in Electrical Wire
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
820per listing
Listings tracked
24

04 · Newcomers

Amazon counts 3 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
55 months

Products

Top 16/2 Wire products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

$0$10K$19K$29K$38K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

19

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

50%

Top 20: 95%

Open market

22%

  • NAOEVO31%
  • VIABRICO12%
  • FiveStarCable10%
  • CONEPY10%
  • HONENCN8%
  • energeaster8%

Demand

16/2 Wire search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top 16/2 Wire search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 16/2 low voltage wire11K/yr
  • 16/2 wire16K/yr
  • 16-2 wire4K/yr
  • 16 gauge 2 conductor wire4K/yr
  • 2 conductor 16 gauge wire3K/yr
  • 16 awg 2 conductor wire3K/yr
  • 16/22K/yr

Reviews and returns

What reviews say buyers love and hate about 16/2 Wire

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Quality-Overall”
1.6%of orders come back
“Inferior quality”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 16/2 Wire questions

Answered from the same tracked data.