Is 14/4 Wire profitable to sell on Amazon United States?

Flapen scores 14/4 Wire 59 out of 100 on Amazon United States, a Maybe. Shoppers spend $111K a year across 42 tracked products. Amazon counts 1 of the 10 products launched in the last year as successful launches. Search demand grew +88.2% in the last 90 days.

How competitive is the 14/4 Wire niche on Amazon United States?

14 brands and 27 sellers compete in 14/4 Wire on Amazon United States. The top 5 14/4 Wire products take 36% of clicks, and the top 5 brands take 69%.

What do buyers complain about in 14/4 Wire?

14/4 Wire buyers on Amazon United States complain most about Size-Overall, Stiffness, and Flexibility. Returns run at 3.1% of orders.

When does demand for 14/4 Wire peak?

Search demand for 14/4 Wire on Amazon United States peaks in May–Jun–Jul, and the busiest month runs 2.7× the quietest.

What does it cost to enter the 14/4 Wire niche?

14/4 Wire sells for $78.09 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $21.38 to $236.89. The average product has 52 reviews, the count a new listing must catch up to.

14/4 Wire

Maybe

The average product has only 52 reviews. But the products selling today already average 4.7★, so 14/4 Wire is a Maybe.

Filters Low Review Barrier High Price

Flapen Score: 59
59 / 100Top 10% of 9,536 Tools & Home Improvement niches · +11 vs the category median of 48
Market size: $111K/yr27K searches / yr
90-day growth: +88.2%search demand this quarter
Competition: 36%top-5 click share · 14 brands · 27 sellers

Flapen Score

14/4 Wire against its category

The dotted line is the Tools & Home Improvement average. Past it, 14/4 Wire is stronger. Inside it, weaker.

59Maybe

This niche Category average

See the method

Market

The 14/4 Wire market on Amazon at a glance

Shoppers on Amazon United States searched for 14/4 Wire 27K times last year and spent an estimated $111K. The top 5 brands take 69% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

5.3% of searches ended in a purchase last week.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +88.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months: 27K
Growth, 90 days vs prior 90: +88.2%
Conversion, latest week: 5.3%
Market size, estimated: $111Ka year
Peak month: July2.7× the quietest month
Top search term: 14/4 mini split wire8K searches a year

02 · Price

A sale here is worth $78.09.

Listings sell for $78.09 on average, from $21.38 to $236.89. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $78.09 that is $0 to $8K a year per listing.

Average price: $78.09inside the $15 to $100 sweet spot
Price range: $21.38–$236.89
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 1K–2K
Units per listing a year: 0–100
Revenue per listing a year: $0–$8K
Returns: 3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #588 within Electrical Wire. It carries 52 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 93%
Out of stock, average day: 5.6%
Average rank: #588in Electrical Wire
Average rating: 4.70 starsAmazon United States average 4.42 stars
Average reviews: 52per listing
Listings tracked: 42

04 · Newcomers

Amazon counts 1 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months: 10
Successful launches: 1Amazon's first-year sales bar
Average brand age: 44 months

Products