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14/2 Romex 25 Ft

Fail

The top 5 brands take 100% of clicks, so 14/2 Romex 25 Ft is a Fail.

Flapen Score
33
33 / 100
Ranks 8,936 of 9,536 Tools & Home Improvement niches · −15 vs the category median of 48
Market size
$70K/yr15K searches / yr
90-day growth
-14.6%search demand this quarter
Competition
97%top-5 click share · 5 brands · 28 sellers

Flapen Score

14/2 Romex 25 Ft against its category

The dotted line is the Tools & Home Improvement average. Past it, 14/2 Romex 25 Ft is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 14/2 Romex 25 Ft market on Amazon at a glance

Shoppers on Amazon United States searched for 14/2 Romex 25 Ft 15K times last year and spent an estimated $70K. All 5 brands take every click. Flapen scores it 33 out of 100, a Fail.

01 · Demand

16.7% of searches ended in a purchase last week.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 16.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
-14.6%
Conversion, latest week
16.7%
Market size, estimated
$70Ka year
Top search term
14/2 romex 25 ft13K searches a year

02 · Price

A sale here is worth $27.83.

Listings sell for $27.83 on average, from $20.43 to $39.16. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $27.83 that is $3K to $7K a year per listing.

Average price
$27.83inside the $15 to $100 sweet spot
Price range
$20.43–$39.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #183 within Electrical Wire. It carries 3,033 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#183in Electrical Wire
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
3,033per listing
Listings tracked
6

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top 14/2 Romex 25 Ft products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

$0$10K$21K$31K$42K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

28

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • energeaster51%
  • ARIZONA ELECTRICAL SOLUTIONS23%
  • Southwire12%
  • LUCKY TL11%
  • CIRENKO3%

Demand

14/2 Romex 25 Ft search demand

Weekly searches over the year. Pick a range.

350250Spike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Reviews and returns

What reviews say buyers love and hate about 14/2 Romex 25 Ft

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Value For Money”
28%of negative reviews mention “Quality-Overall”
3.5%of orders come back
“junk product”
A buyer, on “Quality-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common 14/2 Romex 25 Ft questions

Answered from the same tracked data.