14/2 romex 25 ft
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible16.7%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$27.83avg listing price — sweet spot $15–$100
Price range
Incredible$20.43–$39.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Okay3,033avg incumbent reviews — the moat a new listing must climb
Growth
Bad-14.6%90-day search growth — must beat 0% to launch
Market size
Bad$70K$70K/yr · 15K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, 14/2 romex 25 ft is a $70K/yr Amazon United States market (15K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 33/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
14/2 romex 25 ft market data
- Units sold / yr
- 2K–2K
- avg 100–250/product
- Revenue / yr
- $42K–$56K
- units × avg price
- Conversion rate
- 16.7%
- Avg BSR
- #183
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 0.0%
- Avg brand age
- 41 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
28
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- energeaster51%
- ARIZONA ELECTRICAL SOLUTIONS23%
- Southwire12%
- LUCKY TL11%
- CIRENKO3%
Demand
Weekly Amazon search volume, last 16 weeks — -14.6% search growth over the last 90 days.Top 14/2 romex 25 ft products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Energeaster Solid Indoor 14/2 W/G NMB Cable 25ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)
energeaster$25.634.6★586 rev
25 Feet 14/2 Type NM-B Copper. #14 AWG 2 Conductors with Ground. Insulated Jacket White
ARIZONA ELECTRICAL SOLUTIONS$28.734.8★444 rev
Southwire Romex Brand Simpull Solid Indoor 14/2 W/G NMB Cable 25ft coil - SW# 28827421
Southwire$27.454.8★16,859 rev
LUCKY TL 14/2 NM-B Wire with Ground 25FT 14 AWG 2 Conductor Made of Pure Copper Suitable for Lighting switches sockets and Other Electrical Loads
LUCKY TL$25.554.7★41 rev
14/2 NM-B Copper Wire 14 AWG 2 Conductors with Ground 15 Ft White
ARIZONA ELECTRICAL SOLUTIONS$20.434.8★204 rev
Newest
by launch date
CIRENKO 14/2 NM-B Cable 50 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (White Jacket)
CIRENKO$39.1664 rev
LUCKY TL 14/2 NM-B Wire with Ground 25FT 14 AWG 2 Conductor Made of Pure Copper Suitable for Lighting switches sockets and Other Electrical Loads
LUCKY TL$25.5541 rev
14/2 NM-B Copper Wire 14 AWG 2 Conductors with Ground 15 Ft White
ARIZONA ELECTRICAL SOLUTIONS$20.43204 rev
Energeaster Solid Indoor 14/2 W/G NMB Cable 25ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)
energeaster$25.63586 rev
25 Feet 14/2 Type NM-B Copper. #14 AWG 2 Conductors with Ground. Insulated Jacket White
ARIZONA ELECTRICAL SOLUTIONS$28.73444 rev
Trending
90-day click momentumCIRENKO 14/2 NM-B Cable 50 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (White Jacket)
CIRENKO$39.164.8★
LUCKY TL 14/2 NM-B Wire with Ground 25FT 14 AWG 2 Conductor Made of Pure Copper Suitable for Lighting switches sockets and Other Electrical Loads
LUCKY TL$25.554.7★
Energeaster Solid Indoor 14/2 W/G NMB Cable 25ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)
energeaster$25.634.6★
Southwire Romex Brand Simpull Solid Indoor 14/2 W/G NMB Cable 25ft coil - SW# 28827421
Southwire$27.454.8★
25 Feet 14/2 Type NM-B Copper. #14 AWG 2 Conductors with Ground. Insulated Jacket White
ARIZONA ELECTRICAL SOLUTIONS$28.734.8★
What buyers say about 14/2 romex 25 ft
What buyers praise and complain about, mined from review topics.What buyers love
“Best value”
“Great quality and arrived fast”
“Exactly what I wanted”
“Works great”
“Great prize and size, really did the job”
“easy to use”
“Good material”
“Wire works great to hook up my camera”
“Wire was fine it lit the recessed light i added over the kitchen island”
“Flexible yet durable”
What buyers complain about
“junk product”
“False advertising”
“The cord gets overheating when charging two phones at the same time”
“The plugs metal parts are exposed”
“My curtains almost caught fire because this cord overheated”
“from cheap material”
“Very cheap product for the price”
“there is no such product listed on ULs verification website”
“Poor quality design”
“plugs fall out easily”
Top return reasons
Common questions
- Is 14/2 romex 25 ft profitable to sell on Amazon United States?
- The niche generates $70K/yr across 6 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.6%. Flapen's verdict: Skip it (33/100).
- How competitive is the 14/2 romex 25 ft niche?
- 5 brands and 28 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in 14/2 romex 25 ft?
- Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Heating. The return rate is 3.5%.
- What does it cost to enter the 14/2 romex 25 ft niche?
- Listings span $20.43–$39.16; the average listing price is $27.83 (sweet spot $15–$100). The average incumbent carries 3,033 reviews — the moat a new listing must climb.