Is 13/64 drill bit profitable to sell on Amazon United States?

The niche generates $35K/yr across 22 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -1.7%. Flapen's verdict: Skip it (48/100).

How competitive is the 13/64 drill bit niche?

16 brands and 35 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 68% of demand.

What do buyers complain about in 13/64 drill bit?

Top complaints mined from reviews: Quality-Overall, Size-Overall, Precision Of Cut. The return rate is 0.5%.

What does it cost to enter the 13/64 drill bit niche?

Listings span $3.51–$22.18; the average listing price is $11.26 (sweet spot $15–$100). The average incumbent carries 1,483 reviews — the moat a new listing must climb.

13/64 drill bit

Skip it

A small market ($35K/yr) — this niche doesn't clear our bar today.

Conversion

Incredible18.2%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Review moat

Good1,482.95

avg incumbent reviews — the moat a new listing must climb

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay$11.26

avg listing price — sweet spot $15–$100

Price range

Okay$3.51–$22.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-1.7%

90-day search growth — must beat 0% to launch

Market size

Bad$35K

$35K/yr · 17K searches

According to Flapen's Amazon United States niche tracking, 13/64 drill bit is a $35K/yr Amazon United States market (17K searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 48/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

13/64 drill bit market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $34K–$45K; units × avg price
Conversion rate: 18.2%
Avg BSR: #215
Page quality: 0%
Prime: 95%
Sponsored: 64%
Out of stock: 3.1%
Avg brand age: 75 months
Avg seller age: 174 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

57%

Top 20: 98%

Open market

23%

Bosch21%
Drill Hulk15%
Yellow Paw12%
BECOLLO11%
SALI9%
Narwhal9%

Demand

Weekly Amazon search volume, last 19 weeks — -1.7% search growth over the last 90 days.

Open Trend

Top 13/64 drill bit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

13/64-Inch Cobalt Steel M35 Jobber Length Twist Drill Bits for Hard Metal Stainless Steel Pack of 12

Drill Hulk$22.184.6★2,855 rev

Bosch CO2140 13/64 in. x 3-5/8 in. Cobalt Drill Bit

Bosch$6.414.7★8,069 rev

13/64 Inch Drill Bit (3 Pack) Industrial Grade M35 Cobalt Titanium Aluminum Nitrite - 13/64 Diameter & Total Length of 3 with Working Length of 2 Easily Drill Into Metal Steel & Aluminum

Yellow Paw$7.924.5★1,581 rev

Narwhal 13/64 Inch Cobalt Drill Bits (13 Pack - Industrial Grade M35 Cobalt) 3-1/2 Inch Length & 135 Degree Split Point for Drilling Into Metal Hardened & Stainless Steel Cast Iron & More!

Narwhal$17.484.4★950 rev

Drill America - KFD13/64P12 13/64 High Speed Steel Black & Gold KFD Split Point Drill Bit (Pack of 12) KFD Series

Drill America$15.994.7★761 rev

Newest

by launch date

13/64 Inch Cobalt Drill Bit Set HSS M35 Industrial Grade TiAlN Coated

Miskamro$8.1742 rev

2mo ago

RCINDUS (15PCS) 13/64 Cobalt Drill Bit HSS M35 Metal Drill Bits for Steel Stainless Steel Cast Iron Hard Plastic and Wood

RCINDUS$17.97825 rev

7mo ago

METALLIXITY Drill Bit (13/64) 2pcs 4241 High-Speed Steel Straight Shank Gold Finish 118 for Wood Plastic Iron Copper Aluminum Low Soft Metal

METALLIXITY$5.4438 rev

8mo ago

PATIKIL 13/64 Drill Bit Jobber Straight Shank M2 High-Speed Steel 135 Gold Finish for Stainless Steel Hard Metal - 2 Pack

PATIKIL$5.4969 rev

8mo ago

13/64 Inch Drill Bit (3 Pack) Industrial Grade M35 Cobalt Titanium Aluminum Nitrite - 13/64 Diameter & Total Length of 3 with Working Length of 2 Easily Drill Into Metal Steel & Aluminum

Yellow Paw$7.921,581 rev

1y ago

What buyers say about 13/64 drill bit

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Pretty good bits”

Sharpness22%

“Sharp”

Value For Money20%

“Better than 90% of the expensive bits we use at work”

Advertised Vs Actual Product17%

“Came as described”

Durability6%

“More durable than I expected”

Precision Of Cut4%

“Pretty good bits”

What buyers complain about

Quality-Overall63%

“Trash”

Size-Overall13%

“slightly oversized”

Precision Of Cut13%

“Three bits couldn't get it done”

Top return reasons

Size-Overall89%

Maintenance And Repair6%

Defective Material/Parts6%

Common questions

Is 13/64 drill bit profitable to sell on Amazon United States?: The niche generates $35K/yr across 22 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -1.7%. Flapen's verdict: Skip it (48/100).
How competitive is the 13/64 drill bit niche?: 16 brands and 35 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in 13/64 drill bit?: Top complaints mined from reviews: Quality-Overall, Size-Overall, Precision Of Cut. The return rate is 0.5%.
What does it cost to enter the 13/64 drill bit niche?: Listings span $3.51–$22.18; the average listing price is $11.26 (sweet spot $15–$100). The average incumbent carries 1,483 reviews — the moat a new listing must climb.