12x30x1 Air Filters

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.4% of those searches ended in a purchase. Searches in the last 90 days moved +46.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $645K a year.

Searches, last 12 months

110K

Growth, 90 days vs prior 90

+46.8%

Conversion, latest week

11.4%

Market size, estimated

$645Ka year

Peak month

July2.0× the quietest month

Top search term

12x30x1 air filters53K searches a year

Listings sell for $51.37 on average, from $34.09 to $83.16. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $51.37 that is $51K to $64K a year per listing.

Average price

$51.37inside the $15 to $100 sweet spot

Price range

$34.09–$83.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

1,000–1,250

Revenue per listing a year

$51K–$64K

Returns

0.7%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #107 within Furnace Parts & Accessories. It carries 31,688 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

55%

Out of stock, average day

0.0%

Average rank

#107in Furnace Parts & Accessories

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

31,688per listing

Listings tracked

11

The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

70 months