Is 12x18 Window profitable to sell on Amazon United States?

Flapen scores 12x18 Window 51 out of 100 on Amazon United States, a Maybe. Shoppers spend $25K a year across 22 tracked products. Amazon counts 0 of the 1 products launched in the last year as successful launches. Search demand grew +1.7% in the last 90 days.

How competitive is the 12x18 Window niche on Amazon United States?

15 brands and 17 sellers compete in 12x18 Window on Amazon United States. The top 5 12x18 Window products take 49% of clicks, and the top 5 brands take 71%.

What do buyers complain about in 12x18 Window?

12x18 Window buyers on Amazon United States complain most about Size-Overall, Strength, and Jamming/Clogging. Returns run at 1.8% of orders.

When does demand for 12x18 Window peak?

Search demand for 12x18 Window on Amazon United States peaks in Aug–Sep, and the busiest month runs 3.9× the quietest.

What does it cost to enter the 12x18 Window niche?

12x18 Window sells for $50.51 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $28.75 to $81.19. The average product has 232 reviews, the count a new listing must catch up to.

12x18 Window

Maybe

Prices already span $28.75–$81.19, with room to position. But shoppers spend only $25K a year here, so 12x18 Window is a Maybe.

Filters No Dominant Brand High Price Out of Stock

Flapen Score: 51
51 / 100Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size: $25K/yr8K searches / yr
90-day growth: +1.7%search demand this quarter
Competition: 49%top-5 click share · 15 brands · 17 sellers

Flapen Score

12x18 Window against its category

The dotted line is the Tools & Home Improvement average. Past it, 12x18 Window is stronger. Inside it, weaker.

51Maybe

This niche Category average

See the method

Market

The 12x18 Window market on Amazon at a glance

Shoppers on Amazon United States searched for 12x18 Window 8K times last year and spent an estimated $25K. The top 5 brands take 71% of clicks. Demand peaks in Aug–Sep. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

6.5% of searches ended in a purchase last week.

Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months: 8K
Growth, 90 days vs prior 90: +1.7%
Conversion, latest week: 6.5%
Market size, estimated: $25Ka year
Peak month: August3.9× the quietest month
Top search term: 12x18 window5K searches a year

02 · Price

A sale here is worth $50.51.

Listings sell for $50.51 on average, from $28.75 to $81.19. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $50.51 that is $0 to $5K a year per listing.

Average price: $50.51inside the $15 to $100 sweet spot
Price range: $28.75–$81.19
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 500–750
Units per listing a year: 0–100
Revenue per listing a year: $0–$5K
Returns: 1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 39.2% of listings are out of stock. The average listing ranks #117 within Windows. It carries 232 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings: 91%
Prime listings: 82%
Out of stock, average day: 39.2%
Average rank: #117in Windows
Average rating: 4.65 starsAmazon United States average 4.42 stars
Average reviews: 232per listing
Listings tracked: 22

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 1
Successful launches: 0Amazon's first-year sales bar
Average brand age: 27 months

Products