12v Christmas Lights
FailShoppers spend only $71K a year here, so 12v Christmas Lights is a Fail.
- Flapen Score
- 44 / 100Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 4844
- Market size
- $71K/yr79K searches / yr
- 90-day growth
- +14.1%search demand this quarter
- Competition
- 62%top-5 click share · 12 brands · 19 sellers
Flapen Score
12v Christmas Lights against its category
The dotted line is the Tools & Home Improvement average. Past it, 12v Christmas Lights is stronger. Inside it, weaker.
Market
The 12v Christmas Lights market on Amazon at a glance
Shoppers on Amazon United States searched for 12v Christmas Lights 79K times last year and spent an estimated $71K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
3.8% of searches ended in a purchase last week.
Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.
- Searches, last 12 months
- 79K
- Growth, 90 days vs prior 90
- +14.1%
- Conversion, latest week
- 3.8%
- Market size, estimated
- $71Ka year
- Peak month
- December35.6× the quietest month
- Top search term
- low voltage christmas lights6K searches a year
02 · Price
A sale here is worth $23.53.
Listings sell for $23.53 on average, from $13.35 to $69.66. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.53 that is $0 to $2K a year per listing.
- Average price
- $23.53inside the $15 to $100 sweet spot
- Price range
- $13.35–$69.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 5.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.6% of listings are out of stock. The average listing ranks #421 within String Lights. It carries 2,567 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 11.6%
- Average rank
- #421in String Lights
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 2,567per listing
- Listings tracked
- 15
04 · Newcomers
Amazon counts 4 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top 12v Christmas Lights products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
12V Outdoor String LightsWarm White- Low Voltage Outdoor String Lights -Works with Low Voltage Landscape Lighting Systems -for Holiday Decorations Christmas Tree Lights Holiday Party Wedding
- Price
- $21.85
- Rating
- 4.1/5
- Reviews
- 146
- Age
- 4y ago

Brizled Halloween Lights Outdoor Orange Purple Tree Lights 200 LED 66 ft
- Price
- $22.30
- Rating
- 4.4/5
- Reviews
- 4,049
- Age
- 6y ago

33ft 100-LED Outdoor Waterproof Warm White String Lights - Works with Low Voltage Landscape Lighting Systems (12V) (Product is not Compatible with Standard Household Electricity @120V)
- Price
- $24.09
- Rating
- 4.1/5
- Reviews
- 187
- Age
- 5y ago

Brizled Solar Spot Lights Outdoor Color Changing 4 Pack Landscape Spotlight
- Price
- $38.60
- Rating
- 4.1/5
- Reviews
- 66
- Age
- 6mo ago

TW SHINE Christmas Lights 200 LED 66FT Outdoor Christmas Lights Plug in with 8 Modes Waterproof Light Outdoor Indoor Xmas Decorations for Party Yard House Decor Warm White
- Price
- $13.83
- Rating
- 4.4/5
- Reviews
- 4,039
- Age
- 3y ago
Trending
90-day click momentum
Brizled Solar Pool Lights for Above Ground & Inground Pools Temp & Battery Display LED Pool Light with Remote 16-Color & 30-Mode RGB Color Changing Outdoor Pool Lights IP68 Swimming-pool Lighting
- Price
- $69.66
- Rating
- 4.3/5
- Reviews
- 19
- Age
- 1mo ago

Clownya Christmas Lights 100ft 300 LEDs 8 Modes Warm White Indoor Outdoor Plug-in Fairy Lights for Christmas Tree Bedroom Classroom Decor Outdoor Decor Christmas Decorations (Warm Color 100FT)
- Price
- $15.03
- Rating
- 4.5/5
- Reviews
- 196
- Age
- 11mo ago

Brizled Solar Spot Lights Outdoor Color Changing 4 Pack Landscape Spotlight
- Price
- $38.60
- Rating
- 4.1/5
- Reviews
- 66
- Age
- 6mo ago

TW SHINE Smart Christmas Lights 100 LED 33FT Color Changing Halloween String Lights Clear Wire with Remote & APP Waterproof RGB Christmas Tree Light for Outdoor Indoor Decorations
- Price
- $17.35
- Rating
- 4.3/5
- Reviews
- 419
- Age
- 11mo ago

suddus String Lights Indoor Plug in 100 LED Christmas Lights Warm White
- Price
- $14.24
- Rating
- 4.6/5
- Reviews
- 1,792
- Age
- 5y ago
Newest
by launch date
Brizled Solar Pool Lights for Above Ground & Inground Pools Temp & Battery Display LED Pool Light with Remote 16-Color & 30-Mode RGB Color Changing Outdoor Pool Lights IP68 Swimming-pool Lighting
- Price
- $69.66
- Rating
- 4.3/5
- Reviews
- 19
- Age
- 1mo ago

Brizled Solar Spot Lights Outdoor Color Changing 4 Pack Landscape Spotlight
- Price
- $38.60
- Rating
- 4.1/5
- Reviews
- 66
- Age
- 6mo ago

Minetom 82ft 250LED Smart Color Changing Christmas Halloween Tree Lights
- Price
- $22.95
- Rating
- 4.5/5
- Reviews
- 430
- Age
- 10mo ago

TW SHINE Smart Christmas Lights 100 LED 33FT Color Changing Halloween String Lights Clear Wire with Remote & APP Waterproof RGB Christmas Tree Light for Outdoor Indoor Decorations
- Price
- $17.35
- Rating
- 4.3/5
- Reviews
- 419
- Age
- 11mo ago

Clownya Christmas Lights 100ft 300 LEDs 8 Modes Warm White Indoor Outdoor Plug-in Fairy Lights for Christmas Tree Bedroom Classroom Decor Outdoor Decor Christmas Decorations (Warm Color 100FT)
- Price
- $15.03
- Rating
- 4.5/5
- Reviews
- 196
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
19
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
21%
- Caseffect30%
- Brizled21%
- Skdorpfm9%
- TW SHINE9%
- YIQU6%
- Aurelema5%
Demand
12v Christmas Lights search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 35.6×
Search terms
Top 12v Christmas Lights search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- low voltage christmas lights6K/yr
- czjutai led lights4K/yr
- brizled4K/yr
- christmas lights remote6K/yr
- 12 volt christmas lights outdoor4K/yr
- remote controlled christmas lights5K/yr
- low voltage christmas lights outdoor4K/yr
- miniature led christmas lights3K/yr
- brizled lights3K/yr
- 12v christmas lights outdoor4K/yr
Reviews and returns
What reviews say buyers love and hate about 12v Christmas Lights
We read the reviews and the return reasons for every product selling here.
“breaks easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 12v Christmas Lights questions
Answered from the same tracked data.









