12/2 Romex 50 Ft
FailThe products selling today already average 4.8★, so 12/2 Romex 50 Ft is a Fail.
- Flapen Score
- 41 / 100Ranks 7,340 of 9,536 Tools & Home Improvement niches · −7 vs the category median of 4841
- Market size
- $143K/yr26K searches / yr
- 90-day growth
- -6.3%search demand this quarter
- Competition
- 80%top-5 click share · 8 brands · 42 sellers
Flapen Score
12/2 Romex 50 Ft against its category
The dotted line is the Tools & Home Improvement average. Past it, 12/2 Romex 50 Ft is stronger. Inside it, weaker.
Market
The 12/2 Romex 50 Ft market on Amazon at a glance
Shoppers on Amazon United States searched for 12/2 Romex 50 Ft 26K times last year and spent an estimated $143K. The top 5 brands take 92% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
10.6% of searches ended in a purchase last week.
Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $143K a year.
- Searches, last 12 months
- 26K
- Growth, 90 days vs prior 90
- -6.3%
- Conversion, latest week
- 10.6%
- Market size, estimated
- $143Ka year
- Top search term
- 12/2 romex 50 ft21K searches a year
02 · Price
A sale here is worth $52.16.
Listings sell for $52.16 on average, from $44.34 to $81.60. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $52.16 that is $5K to $13K a year per listing.
- Average price
- $52.16inside the $15 to $100 sweet spot
- Price range
- $44.34–$81.60
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $5K–$13K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
58% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #210 within Electrical Wire. It carries 2,161 reviews at 4.76 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 92%
- Out of stock, average day
- 5.3%
- Average rank
- #210in Electrical Wire
- Average rating
- 4.76 starsAmazon United States average 4.42 stars
- Average reviews
- 2,161per listing
- Listings tracked
- 12
04 · Newcomers
Amazon counts 2 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top 12/2 Romex 50 Ft products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
CIRENKO 12/2 NM-B Cable 50 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (Yellow Jacket)
- Price
- $47.78
- Rating
- 4.8/5
- Reviews
- 87
- Age
- 6mo ago

Energeaster Solid Indoor 12/2 W/G NMB Cable 50ft CoilElectrical Wire 12 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(Yellow)
- Price
- $49.51
- Rating
- 4.7/5
- Reviews
- 594
- Age
- 2y ago

50 FT 12/2 Type NM-B Copper Wire #12 AWG 2 Conductors with Ground Insulated Jacket Yellow
- Price
- $52.76
- Rating
- 4.8/5
- Reviews
- 354
- Age
- 3y ago

12/2 UF-B Wire 50 FT Pure Copper Direct Burial Cable Sunlight & Moisture Resistant Ideal for Outdoor Lighting & Pump Installations & Residential Indoor Electrical Projects
- Price
- $48.66
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 10mo ago

Southwire Romex Brand Simpull Solid Indoor 12/2 W/G NMB Cable 50ft coil - SW# 28828222
- Price
- $49.50
- Rating
- 4.8/5
- Reviews
- 10,191
- Age
- 19y ago
Trending
90-day click momentum
CIRENKO 12/2 NM-B Cable 50 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (Yellow Jacket)
- Price
- $47.78
- Rating
- 4.8/5
- Reviews
- 87
- Age
- 6mo ago

12/2 UF-B Wire 50 FT Pure Copper Direct Burial Cable Sunlight & Moisture Resistant Ideal for Outdoor Lighting & Pump Installations & Residential Indoor Electrical Projects
- Price
- $48.66
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 10mo ago

VN Infinite quality 12/2 UF-B Wire Gray Solid Underground Feeder Cable (50 Ft)
- Price
- $55.30
- Rating
- 4.8/5
- Reviews
- 39
- Age
- 1y ago

50ft NM-B 12/2 Wire with Ground 12 Gauge Electrical Wire Copper 12 AWG 2 Conductors Solid Indoor 12/2 W/G NMB Cable Nonmetallic with Ground Residential Building Wiring for Branch Circuit Switch Outlet
- Price
- $52.54
- Rating
- 4.8/5
- Reviews
- 39
- Age
- 8mo ago

Wirenco 12/2 NM-B Non-Metallic Sheathed Cable Residential Indoor Wire Equivalent to (50Ft Cut)
- Price
- $44.34
- Rating
- 4.7/5
- Reviews
- 358
- Age
- 5y ago
Newest
by launch date
CIRENKO 12/2 NM-B Cable 50 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (Yellow Jacket)
- Price
- $47.78
- Rating
- 4.8/5
- Reviews
- 87
- Age
- 6mo ago

50ft NM-B 12/2 Wire with Ground 12 Gauge Electrical Wire Copper 12 AWG 2 Conductors Solid Indoor 12/2 W/G NMB Cable Nonmetallic with Ground Residential Building Wiring for Branch Circuit Switch Outlet
- Price
- $52.54
- Rating
- 4.8/5
- Reviews
- 39
- Age
- 8mo ago

YYOGEE 12/2 NM-B Wire with Ground 50 FT 12 Gauge Wire Solid Copper Non-Metallic Sheathed Cable 12 AWG 2 Conductor Electric Wire for Residential Indoor Wiring Outlets Switches and Lighting (Yellow)
- Price
- $49.59
- Rating
- 4.8/5
- Reviews
- 75
- Age
- 9mo ago

12/2 UF-B Wire 50 FT Pure Copper Direct Burial Cable Sunlight & Moisture Resistant Ideal for Outdoor Lighting & Pump Installations & Residential Indoor Electrical Projects
- Price
- $48.66
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 10mo ago

VN Infinite quality Solid Indoor Wire 12/2 W/G NMB Cable - Yellow Cable SW# 28828221 (50FT)
- Price
- $49.39
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
8 flat
Sellers
42
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
5%
- energeaster30%
- CIRENKO30%
- ARIZONA ELECTRICAL SOLUTIONS15%
- Southwire10%
- VN Infinite quality7%
- wirenco3%
- Open — no brand owns it (2 brands, 5%)
Demand
12/2 Romex 50 Ft search demand
Weekly searches over the year. Pick a range.
Search terms
Top 12/2 Romex 50 Ft search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 12/2 romex 50 ft21K/yr
- 12/2 wire 50 ft3K/yr
- romex 12/2 50 ft2K/yr
Reviews and returns
What reviews say buyers love and hate about 12/2 Romex 50 Ft
We read the reviews and the return reasons for every product selling here.
“not exactly as they said”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 12/2 Romex 50 Ft questions
Answered from the same tracked data.









