12/2 Low Voltage Landscape Wire
MaybeBuyers convert on 11.8% of searches. But the products selling today already average 4.7★, so 12/2 Low Voltage Landscape Wire is a Maybe.
- Flapen Score
- 54 / 100Top 24% of 9,536 Tools & Home Improvement niches · +6 vs the category median of 4854
- Market size
- $695K/yr69K searches / yr
- 90-day growth
- +40.3%search demand this quarter
- Competition
- 70%top-5 click share · 10 brands · 14 sellers
Flapen Score
12/2 Low Voltage Landscape Wire against its category
The dotted line is the Tools & Home Improvement average. Past it, 12/2 Low Voltage Landscape Wire is stronger. Inside it, weaker.
Market
The 12/2 Low Voltage Landscape Wire market on Amazon at a glance
Shoppers on Amazon United States searched for 12/2 Low Voltage Landscape Wire 69K times last year and spent an estimated $695K. The top 5 brands take 91% of clicks. Demand peaks in May. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
11.8% of searches ended in a purchase last week.
Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +40.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $695K a year.
- Searches, last 12 months
- 69K
- Growth, 90 days vs prior 90
- +40.3%
- Conversion, latest week
- 11.8%
- Market size, estimated
- $695Ka year
- Peak month
- May2.1× the quietest month
- Top search term
- 12/2 low voltage landscape wire37K searches a year
02 · Price
A sale here is worth $84.70.
Listings sell for $84.70 on average, from $23.58 to $258.17. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $84.70 that is $21K to $42K a year per listing.
- Average price
- $84.70inside the $15 to $100 sweet spot
- Price range
- $23.58–$258.17
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $21K–$42K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #122 within Electrical Wire. It carries 545 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 2.8%
- Average rank
- #122in Electrical Wire
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 545per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 3 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top 12/2 Low Voltage Landscape Wire products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
GOSDENG 12/2 Low Voltage Landscape Wire 250FT Outdoor Landscape Lighting Cable 12 Gauge 2 Conductors Low Voltage Wire for Landscaping Lights Copper Clad Aluminum Direct Burial
- Price
- $32.60
- Rating
- 4.4/5
- Reviews
- 243
- Age
- 12mo ago
SUNVIE 12/2 Low Voltage Landscape Wire 250FT with Spool Outdoor Landscape Lighting Cable 12 Gauge 2 Conductors Low Voltage Wire for Landscaping Lights ETL Listed Pure Copper Direct Burial
- Price
- $130.55
- Rating
- 4.7/5
- Reviews
- 125
- Age
- 12mo ago
SUNVIE 100FT 12 Gauge Low Voltage Wire 12/2 Low Voltage Landscape Wire 12 AWG 2 Conductor Electric Wire Direct Burial 12 Gauge Stranded Copper Wire for Landscape Lighting Lamp Wires ETL Listed
- Price
- $60.06
- Rating
- 4.8/5
- Reviews
- 278
- Age
- 2y ago
Wirefy 12/2 Low Voltage Landscape Wire 250 ft | Low Voltage Landscape Lighting Wire | Pure Copper | Outdoor Direct Burial | 12-Gauge 2-Conductor 250 Feet
- Price
- $112.50
- Rating
- 4.8/5
- Reviews
- 1,597
- Age
- 6y ago
Wirefy 12/2 Low Voltage Landscape Wire 100 ft | Low Voltage Landscape Lighting Wire | Pure Copper | Outdoor Direct Burial | 12-Gauge 2-Conductor 100 Feet
- Price
- $59.00
- Rating
- 4.7/5
- Reviews
- 1,013
- Age
- 6y ago
Trending
90-day click momentum
GOSDENG 12/2 Low Voltage Landscape Wire 500FT Outdoor Landscape Lighting Cable 12 Gauge 2 Conductors Low Voltage Wire for Landscaping Lights Copper Clad Aluminum Direct Burial
- Price
- $64.04
- Rating
- 4.4/5
- Reviews
- 243
- Age
- 8mo ago
SUNVIE 12/2 Low Voltage Landscape Wire 250FT with Spool Outdoor Landscape Lighting Cable 12 Gauge 2 Conductors Low Voltage Wire for Landscaping Lights ETL Listed Pure Copper Direct Burial
- Price
- $130.55
- Rating
- 4.7/5
- Reviews
- 125
- Age
- 12mo ago
Wirefy 14/2 Low Voltage Landscape Wire 100 ft | Low Voltage Landscape Lighting Wire | Pure Copper | Outdoor Direct Burial | 14-Gauge 2-Conductor 100 Feet
- Price
- $43.11
- Rating
- 4.8/5
- Reviews
- 2,086
- Age
- 6y ago
GOSDENG 12/2 Low Voltage Landscape Wire 250FT Outdoor Landscape Lighting Cable 12 Gauge 2 Conductors Low Voltage Wire for Landscaping Lights Copper Clad Aluminum Direct Burial
- Price
- $32.60
- Rating
- 4.4/5
- Reviews
- 243
- Age
- 12mo ago
SUNVIE 100FT 12 Gauge Low Voltage Wire 12/2 Low Voltage Landscape Wire 12 AWG 2 Conductor Electric Wire Direct Burial 12 Gauge Stranded Copper Wire for Landscape Lighting Lamp Wires ETL Listed
- Price
- $60.06
- Rating
- 4.8/5
- Reviews
- 278
- Age
- 2y ago
Newest
by launch dateGOSDENG 12/2 Low Voltage Landscape Wire 500FT Outdoor Landscape Lighting Cable 12 Gauge 2 Conductors Low Voltage Wire for Landscaping Lights Copper Clad Aluminum Direct Burial
- Price
- $64.04
- Rating
- 4.4/5
- Reviews
- 243
- Age
- 8mo ago
SUNVIE 12/2 Low Voltage Landscape Wire 250FT with Spool Outdoor Landscape Lighting Cable 12 Gauge 2 Conductors Low Voltage Wire for Landscaping Lights ETL Listed Pure Copper Direct Burial
- Price
- $130.55
- Rating
- 4.7/5
- Reviews
- 125
- Age
- 12mo ago
GOSDENG 12/2 Low Voltage Landscape Wire 250FT Outdoor Landscape Lighting Cable 12 Gauge 2 Conductors Low Voltage Wire for Landscaping Lights Copper Clad Aluminum Direct Burial
- Price
- $32.60
- Rating
- 4.4/5
- Reviews
- 243
- Age
- 12mo ago
Cableague 12/2 Low Voltage Landscape Lighting Wire 500ft 12AWG*2 Conductor Waterproof Pure Copper Outdoor Direct Burial 500 feet Black
- Price
- $258.17
- Rating
- 4.8/5
- Reviews
- 350
- Age
- 1y ago
SYSTON 12/2 Low Voltage Landscape Lighting Direct Burial Stranded Wire Cable 12 Gauge 2 Copper Conductors for Outdoor Spotlight Pathway Lighting and More Low Voltage Applications Use - 25 FT
- Price
- $23.58
- Rating
- 4.9/5
- Reviews
- 29
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
14
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
6%
- GOSDENG28%
- SUNVIE28%
- Wirefy22%
- energeaster9%
- ZONEGRACE5%
- FIRMERST3%
- Open — no brand owns it (4 brands, 6%)
Demand
12/2 Low Voltage Landscape Wire search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 2.1×
Search terms
Top 12/2 Low Voltage Landscape Wire search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 12/2 low voltage landscape wire37K/yr
- 12 gauge low voltage landscape wire7K/yr
- landscape wire 12/27K/yr
- 12/2 landscape wire6K/yr
- low voltage wire 12/23K/yr
- low voltage landscape wire 12/23K/yr
- 12 gauge landscape wire4K/yr
- 12/2 low voltage landscape wire 500ft3K/yr
Reviews and returns
What reviews say buyers love and hate about 12/2 Low Voltage Landscape Wire
We read the reviews and the return reasons for every product selling here.
“a lower quality, too”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 12/2 Low Voltage Landscape Wire questions
Answered from the same tracked data.