Is 11mm Hex Socket profitable to sell on Amazon United States?

Flapen scores 11mm Hex Socket 50 out of 100 on Amazon United States, a Maybe. Shoppers spend $80K a year across 26 tracked products. Amazon counts 0 of the 3 products launched in the last year as successful launches. Search demand grew +14.4% in the last 90 days.

How competitive is the 11mm Hex Socket niche on Amazon United States?

19 brands and 54 sellers compete in 11mm Hex Socket on Amazon United States. The top 5 11mm Hex Socket products take 63% of clicks, and the top 5 brands take 69%.

What do buyers complain about in 11mm Hex Socket?

11mm Hex Socket buyers on Amazon United States complain most about Quality-Overall, Durability, and Size-Overall. Returns run at 1.9% of orders.

When does demand for 11mm Hex Socket peak?

Search demand for 11mm Hex Socket on Amazon United States peaks in Sep, and the busiest month runs 1.8× the quietest.

What does it cost to enter the 11mm Hex Socket niche?

11mm Hex Socket sells for $15.85 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $6.14 to $43.77. The average product has 1,581 reviews, the count a new listing must catch up to.

11mm Hex Socket

Maybe

Buyers convert on 12.5% of searches. But the products selling today already average 4.7★, so 11mm Hex Socket is a Maybe.

Filters No Dominant Brand

Flapen Score: 50
50 / 100Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 48
Market size: $80K/yr40K searches / yr
90-day growth: +14.4%search demand this quarter
Competition: 63%top-5 click share · 19 brands · 54 sellers

Flapen Score

11mm Hex Socket against its category

The dotted line is the Tools & Home Improvement average. Past it, 11mm Hex Socket is stronger. Inside it, weaker.

50Maybe

This niche Category average

See the method

Market

The 11mm Hex Socket market on Amazon at a glance

Shoppers on Amazon United States searched for 11mm Hex Socket 40K times last year and spent an estimated $80K. The top 5 brands take 69% of clicks. Demand peaks in Sep. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

12.5% of searches ended in a purchase last week.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months: 40K
Growth, 90 days vs prior 90: +14.4%
Conversion, latest week: 12.5%
Market size, estimated: $80Ka year
Peak month: September1.8× the quietest month
Top search term: 11mm hex socket11K searches a year

02 · Price

A sale here is worth $15.85.

Listings sell for $15.85 on average, from $6.14 to $43.77. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $15.85 that is $2K to $4K a year per listing.

Average price: $15.85inside the $15 to $100 sweet spot
Price range: $6.14–$43.77
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 5K–6K
Units per listing a year: 100–250
Revenue per listing a year: $2K–$4K
Returns: 1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #250 within Sockets & Socket Sets. It carries 1,581 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings: 77%
Prime listings: 100%
Out of stock, average day: 1.7%
Average rank: #250in Sockets & Socket Sets
Average rating: 4.70 starsAmazon United States average 4.42 stars
Average reviews: 1,581per listing
Listings tracked: 26

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months: 3
Successful launches: 0Amazon's first-year sales bar
Average brand age: 57 months

Products