11 watt bulbs for outdoor string lights
Skip itA small market ($15K/yr) — this niche doesn't clear our bar today.
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.86avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Price range
Good$9.44–$24.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+35.9%90-day search growth — must beat 0% to launch
Review moat
Okay2,293.45avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Market size
Bad$15K$15K/yr · 7K searches
According to Flapen's Amazon United States niche tracking, 11 watt bulbs for outdoor string lights is a $15K/yr Amazon United States market (7K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Nov. Verdict: Skip it — 43/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
11 watt bulbs for outdoor string lights market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $13K–$18K
- units × avg price
- Conversion rate
- 11.5%
- Avg BSR
- #217
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 91%
- Out of stock
- 3.9%
- Avg brand age
- 79 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
13
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
6%
- Rolay36%
- Meconard18%
- Moonflor15%
- GvvooHome9%
- Skullis9%
- Mlambert7%
- Open — no brand owns it (2 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +35.9% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 2.1×
Top 11 watt bulbs for outdoor string lights products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Rolay 11W Outdoor String Light Bulbs S14 Incandescent Replacement Bulbs for Outdoor Patio String Lights with E26 Base Pack of 25
Rolay$24.914.8★3,722 rev
Meconard 24 Pack LED S14 Replacement Light Bulbs Shatterproof Outdoor 1 Watt to Replace 11Watts String Incandescent Bulb E26 Regular Medium Screw Base 2200K Warm White Non-Dimmable
Meconard$16.474.7★4,031 rev
Moonflor 26 Pack S14 Incandescent Light Bulbs Glass 11W 2700K Warm White
Moonflor$22.244.8★2,779 rev
30 Pack S14 Outdoor String Light Bulbs Set orange 120V 11W Clear Outdoor Patio Vintage Light Shatterproof Bulbs
Skullis$15.344.7★3,862 rev
Mlambert LED String Light Bulbs Shatterproof Outdoor String S14 Replacement Light Bulb Waterproof 1W LED Edison E26 Base Bulb Equal to 11W Warm White Not Solar
Mlambert$9.444.5★1,462 rev
Newest
by launch date
Meconard 36 Pack S14 LED Bulbs for Outdoor String Lights Shatterproof Replacement Edison Bulbs for Patio String Lights Outdoor Waterproof Warm White 2200K Non-Dimmable E26 Standard Base
Meconard$23.781,301 rev
GvvooHome 24 Pack Shatterproof S14 LED Replacement Bulbs for Outdoor String Lights 1W Equivalent to 11W Incandescent Bulb Soft White 2200K Dimmable E26 Regular Medium Screw Base
GvvooHome$16.01185 rev
YOIOKQII S14 Replacement Bulbs 120V 11W Clear Glass Light Bulbs fits E26 Medium Standard Base S14 Incandescent Bulbs for Indoor Outdoor Patio Decor String Lights Warm White. 20 Pack
YOIOKQII$15.7734 rev
GvvooHome 24 Pack LED S14 Replacement Light Bulbs Waterproof 1W Vintage Edison Bulbs for Outdoor Patio Backyard String Lights Dimmable E26 Regular Medium Screw Base 2200K Warm White
GvvooHome$15.491,887 rev
Mlambert LED String Light Bulbs Shatterproof Outdoor String S14 Replacement Light Bulb Waterproof 1W LED Edison E26 Base Bulb Equal to 11W Warm White Not Solar
Mlambert$9.441,462 rev
Trending
90-day click momentum
Jslinter 24-Pack S14 Outdoor String Light Bulbs for Patio Lights 2200K 1W
Jslinter$19.144.7★
Mlambert LED String Light Bulbs Shatterproof Outdoor String S14 Replacement Light Bulb Waterproof 1W LED Edison E26 Base Bulb Equal to 11W Warm White Not Solar
Mlambert$9.444.5★
YOIOKQII S14 Replacement Bulbs 120V 11W Clear Glass Light Bulbs fits E26 Medium Standard Base S14 Incandescent Bulbs for Indoor Outdoor Patio Decor String Lights Warm White. 20 Pack
YOIOKQII$15.774.9★
Moonflor 26 Pack S14 Incandescent Light Bulbs Glass 11W 2700K Warm White
Moonflor$22.244.8★
Rolay 11W Outdoor String Light Bulbs S14 Incandescent Replacement Bulbs for Outdoor Patio String Lights with E26 Base Pack of 16
Rolay$17.924.8★
What buyers say about 11 watt bulbs for outdoor string lights
What buyers praise and complain about, mined from review topics.What buyers love
“Great lights”
“best value for for you money”
“as advertised”
“They fit”
“Very nice assortment”
“durable that can not be broken easily”
“All bulbs worked good”
“Worked perfectly in our yard”
“Good color”
“Easy to use”
What buyers complain about
“Clearly these are poor quality”
“bad bulb. first one i screwed in did not work. 2nd and 3rd were ok”
“not bright enough for my liking”
“not long-lasting”
“Wrong Size”
“Half of the bulbs dont work”
“a little expensive”
“This seems like deceptive marketing”
“They are not of an amber hue - they lie”
“2 of the bulbs were broken”
Top return reasons
Common questions
- Is 11 watt bulbs for outdoor string lights profitable to sell on Amazon United States?
- The niche generates $15K/yr across 11 tracked products. 90-day search growth is +35.9%. Flapen's verdict: Skip it (43/100).
- How competitive is the 11 watt bulbs for outdoor string lights niche?
- 8 brands and 13 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in 11 watt bulbs for outdoor string lights?
- Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Brightness/Shine/Glow. The return rate is 2.2%.
- When does demand for 11 watt bulbs for outdoor string lights peak?
- Demand peaks in Nov; the busiest month runs 2.1× the quietest.
- What does it cost to enter the 11 watt bulbs for outdoor string lights niche?
- Listings span $9.44–$24.91; the average listing price is $17.86 (sweet spot $15–$100). The average incumbent carries 2,293 reviews — the moat a new listing must climb.