Yoga Wheel
soft demand (-38.5% this quarter) — Yoga Wheel doesn't clear our bar today.
Flapen Score
Ranks 5,763 of 8,101 Sports & Outdoors niches · −6 vs the category median of 47
Is Yoga Wheel profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Yoga Wheel is a $261K/yr Amazon United States market (264K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Feb–May–Jun. Verdict: Skip it — 41/100.
Yoga Wheel: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -38.5% over the last 90 days and 3.2% of searches end in a purchase.
$261K
revenue / yr
Who owns the niche?
The top 5 brands hold 80% of demand, so 20% of the market is open.
20%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 20 products
Top Yoga Wheel products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Yoga Wheel for Stretching & Flexibility to Help Back Aches & Tension Deep Tissue Muscle Massage. Back Roller Wheel with Extra Cushion Wider & Thickest Foam Stretches and Strengthens Core Muscles (GREEN 2)
- Price
- $28.71
- Rating
- 4.7/5
- Reviews
- 70
- Age
- 2y ago
Yoga Wheel for Stretching & Flexibility to Help Back Aches & Tension Deep Tissue Muscle Massage. Back Roller Wheel with Extra Cushion Wider & Thickest Foam Stretches and Strengthens Core Muscles (Green 1)
- Price
- $30.74
- Rating
- 4.7/5
- Reviews
- 70
- Age
- 2y ago
Chirp Wheel Foam Roller - Targeted Back & Neck Pain Relief Muscle Massage Trigger Point Therapy High-Density Foam Tool for Physical Therapy Stretching & Exercise 500lbs Capacity 10-Inch Mint
- Price
- $41.16
- Rating
- 4.4/5
- Reviews
- 5,183
- Age
- 7y ago
Yoga Wheel Set of 3+1 Upgraded 10MM Thick Back Wheels for Pain Relief & Stretching Strongest Back Roller for Deep Tissue Massage Improving Yoga Poses Backbend
- Price
- $37.28
- Rating
- 4.6/5
- Reviews
- 541
- Age
- 3y ago
Curve magic wheelFit Prop Foam Padded Back Stretcher Wheel with Center Spine CradleYoga Wheel for Improving Yoga Poses Backbends Balance Stretching PainEssential high-value fitness tool
- Price
- $25.80
- Rating
- 4.6/5
- Reviews
- 51
- Age
- 1y ago
Trending
90-day click momentumYoga Wheel for Stretching & Flexibility to Help Back Aches & Tension Deep Tissue Muscle Massage. Back Roller Wheel with Extra Cushion Wider & Thickest Foam Stretches and Strengthens Core Muscles (Green 1)
- Price
- $30.74
- Rating
- 4.7/5
- Reviews
- 70
- Age
- 2y ago
HAPBEAR Yoga Wheel Set with Exercise Ball 12 Back Roller Wheel for Back Pain Relief Foam Roller for Back Stretching Physical Therapy & Muscle Massage
- Price
- $34.91
- Rating
- 4.5/5
- Reviews
- 32
- Age
- 8mo ago
Yoga Wheel for Stretching & Flexibility to Help Back Aches & Tension Deep Tissue Muscle Massage. Back Roller Wheel with Extra Cushion Wider & Thickest Foam Stretches and Strengthens Core Muscles (GREEN 2)
- Price
- $28.71
- Rating
- 4.7/5
- Reviews
- 70
- Age
- 2y ago
CAP Barbell Abdominal Wheel Black/Gray
- Price
- $9.11
- Rating
- 4.5/5
- Reviews
- 1,951
- Age
- 9y ago
Gaiam Pilates Ring 15 Fitness Circle - Lightweight & Durable Foam Padded Handles | Flexible Resistance Exercise Equipment for Toning Arms Thighs/Legs & Core Black
- Price
- $15.70
- Rating
- 4.5/5
- Reviews
- 3,380
- Age
- 6y ago
Newest
by launch date
Back Wheel Foam Roller Targeted Back & Neck Relief Lumbar Spine Stretcher Spinal Decompression Back Stretcher Massage Roller with Density Foam for Physical Therapy Supports 500lbs
- Price
- $31.28
- Rating
- 4.5/5
- Reviews
- 45
- Age
- 7mo ago
HAPBEAR Yoga Wheel Set with Exercise Ball 12 Back Roller Wheel for Back Pain Relief Foam Roller for Back Stretching Physical Therapy & Muscle Massage
- Price
- $34.91
- Rating
- 4.5/5
- Reviews
- 32
- Age
- 8mo ago
Arrowbash 5-in-1 Pink Yoga Wheel Set Back Stretcher Wheel Deep Tissue Massage Foam Roller Trigger Point Relieve Ball Resistance Loop Exercise Bands Massage Roller for Deep Tissue Yoga Beginner Gift
- Price
- $28.79
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 11mo ago
Curve magic wheelFit Prop Foam Padded Back Stretcher Wheel with Center Spine CradleYoga Wheel for Improving Yoga Poses Backbends Balance Stretching PainEssential high-value fitness tool
- Price
- $25.80
- Rating
- 4.6/5
- Reviews
- 51
- Age
- 1y ago
HNCTINNO All in One Yoga Wheel Set Soft Foam Roller Wheel for Back Pain & Stretching Yoga Blocks 2 Pack with Strap Trigger Point Therapy Massage Ball for Deep Tissue Yoga Starter Kit for Beginner
- Price
- $39.08
- Rating
- 4.5/5
- Reviews
- 108
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
14 falling
Sellers
19
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
17%
- FARINOK57%
- Chirp11%
- Aozora5%
- CHNApin4%
- GymCope4%
- HAPBEAR3%
- Open — no brand owns it (8 brands, 17%)
Yoga Wheel demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, May, Jun · busiest ÷ quietest = 3.8×
Top Yoga Wheel search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- yoga wheel155K/yr
- yoga wheels for back stretching7K/yr
- back roller wheel35K/yr
- back wheel18K/yr
- back wheel roller14K/yr
- yoga wheel set7K/yr
- yoga wheels6K/yr
- back stretch wheel3K/yr
- yoga wheel for back pain & stretching16K/yr
- relief wheel3K/yr
What reviews say buyers love and hate about Yoga Wheel
What buyers mention most, as a share of all reviews.
What buyers love
68% of reviews“Excellent yoga wheel + exercise ball set – great quality & very useful”
“Worth it”
“Good stretch”
“Easy and convenient”
“Good size”
What buyers complain about
56% of reviews“It broke”
“Weirdly showed up used”
“The pain was getting worse”
“But too narrow”
“pads don't stick”
Yoga Wheel return rate & reasons
Why buyers send it back, as a share of all return requests.
3.0%
Return rate
49%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Yoga Wheel questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
