Yoga Strap
FailDemand is soft, at -11.9% this quarter, so Yoga Strap is a Fail.
- Flapen Score
- 41 / 100Ranks 5,763 of 8,101 Sports & Outdoors niches · −6 vs the category median of 4741
- Market size
- $359K/yr496K searches / yr
- 90-day growth
- -11.9%search demand this quarter
- Competition
- 73%top-5 click share · 11 brands · 19 sellers
Flapen Score
Yoga Strap against its category
The dotted line is the Sports & Outdoors average. Past it, Yoga Strap is stronger. Inside it, weaker.
Market
The Yoga Strap market on Amazon at a glance
Shoppers on Amazon United States searched for Yoga Strap 496K times last year and spent an estimated $359K. The top 5 brands take 80% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 8.2% of those searches ended in a purchase.
Shoppers searched for this 496K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $359K a year.
- Searches, last 12 months
- 496K
- Growth, 90 days vs prior 90
- -11.9%
- Conversion, latest week
- 8.2%
- Market size, estimated
- $359Ka year
- Peak month
- April1.7× the quietest month
- Top search term
- yoga strap279K searches a year
02 · Price
A sale here is worth $8.80.
Listings sell for $8.80 on average, from $5.81 to $20.43. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $8.80 that is $18K to $22K a year per listing.
- Average price
- $8.80under the $15 to $100 sweet spot
- Price range
- $5.81–$20.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $18K–$22K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #15 within Yoga. It carries 4,234 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 1.6%
- Average rank
- #15in Yoga
- Average rating
- 4.70 starsAmazon United States average 4.42 stars
- Average reviews
- 4,234per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Yoga Strap products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
11 rising
Sellers
19
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
11%
- Brand 122%
- Brand 220%
- Brand 318%
- Brand 411%
- Brand 510%
- Brand 68%
- Open — no brand owns it (5 brands, 11%)
Demand
Yoga Strap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Yoga Strap search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- yoga strap279K/yr
- yoga straps for stretching123K/yr
- yoga straps50K/yr
- yoga belt22K/yr
- yoga belt strap for stretching12K/yr
- yoga strap for stretching4K/yr
- yoga belt strap4K/yr
- yoga strap with buckle3K/yr
Reviews and returns
What reviews say buyers love and hate about Yoga Strap
We read the reviews and the return reasons for every product selling here.
“Not stretchy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Yoga Strap questions
Answered from the same tracked data.









