Yoga Mat Holder

Shoppers searched for this 254K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $165K a year.

Searches, last 12 months

254K

Growth, 90 days vs prior 90

-8.0%

Conversion, latest week

2.5%

Market size, estimated

$165Ka year

Peak month

January1.9× the quietest month

Top search term

yoga mat storage65K searches a year

Listings sell for $25.71 on average, from $8.79 to $48.96. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $25.71 that is $3K to $6K a year per listing.

Average price

$25.71inside the $15 to $100 sweet spot

Price range

$8.79–$48.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$3K–$6K

Returns

2.7%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #184 within Yoga. It carries 1,451 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#184in Yoga

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

1,451per listing

Listings tracked

25

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months