Yoga Band
FailDemand is soft, at -33.0% this quarter, so Yoga Band is a Fail.
- Flapen Score
- 34 / 100Ranks 7,175 of 8,101 Sports & Outdoors niches · −13 vs the category median of 4734
- Market size
- $48K/yr50K searches / yr
- 90-day growth
- -33.0%search demand this quarter
- Competition
- 79%top-5 click share · 14 brands · 34 sellers
Flapen Score
Yoga Band against its category
The dotted line is the Sports & Outdoors average. Past it, Yoga Band is stronger. Inside it, weaker.
Market
The Yoga Band market on Amazon at a glance
Shoppers on Amazon United States searched for Yoga Band 50K times last year and spent an estimated $48K. The top 5 brands take 79% of clicks. Demand peaks in Jul–Aug. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 10.6% of those searches ended in a purchase.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -33.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- -33.0%
- Conversion, latest week
- 10.6%
- Market size, estimated
- $48Ka year
- Peak month
- July6.1× the quietest month
- Top search term
- yoga bands for stretching15K searches a year
02 · Price
A sale here is worth $9.12.
Listings sell for $9.12 on average, from $5.81 to $19.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $9.12 that is $912 to $2K a year per listing.
- Average price
- $9.12under the $15 to $100 sweet spot
- Price range
- $5.81–$19.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $912–$2K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #19 within Resistance Bands. It carries 14,909 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #19in Resistance Bands
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 14,909per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Yoga Band products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
14 falling
Sellers
34
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
18%
- Brand 133%
- Brand 231%
- Brand 37%
- Brand 44%
- Brand 54%
- Brand 63%
- Open — no brand owns it (8 brands, 18%)
Demand
Yoga Band search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 6.1×
Search terms
Top Yoga Band search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- yoga bands for stretching15K/yr
- stretching bands for flexibility16K/yr
- strech band6K/yr
- elastic stretch band8K/yr
- pt bands for therapy for legs4K/yr
- physical therapy bands for shoulder2K/yr
Reviews and returns
What reviews say buyers love and hate about Yoga Band
We read the reviews and the return reasons for every product selling here.
“Break easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Yoga Band questions
Answered from the same tracked data.