Yoga

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $373K a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-13.7%

Conversion, latest week

0.8%

Market size, estimated

$373Ka year

Peak month

December2.0× the quietest month

Top search term

yoga1.5M searches a year

Listings sell for $23.58 on average, from $5.57 to $232.21. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $23.58 that is $6K to $12K a year per listing.

Average price

$23.58inside the $15 to $100 sweet spot

Price range

$5.57–$232.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

2.7%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #270 within Yoga. It carries 14,655 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#270in Yoga

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

14,655per listing

Listings tracked

45

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

38 months