Yeti Cooler Plug

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 21.6% of those searches ended in a purchase. Searches in the last 90 days moved +168.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.

Searches, last 12 months

95K

Growth, 90 days vs prior 90

+168.7%

Conversion, latest week

21.6%

Market size, estimated

$173Ka year

Peak month

July4.8× the quietest month

Top search term

yeti cooler plug35K searches a year

Listings sell for $8.41 on average, from $6.12 to $13.83. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At $8.41 that is $13K to $17K a year per listing.

Average price

$8.41under the $15 to $100 sweet spot

Price range

$6.12–$13.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,500–2,000

Revenue per listing a year

$13K–$17K

Returns

1.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #156 within Camp Kitchen. It carries 909 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#156in Camp Kitchen

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

909per listing

Listings tracked

10

The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months