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Yellow Theraband

Fail

Shoppers spend an estimated $68K a year here, so Yellow Theraband is a Fail.

Flapen Score
48
48 / 100
Top 46% of 8,101 Sports & Outdoors niches · +1 vs the category median of 47
Market size
$68K/yr24K searches / yr
90-day growth
+8.6%search demand this quarter
Competition
61%top-5 click share · 14 brands · 30 sellers

Flapen Score

Yellow Theraband against its category

The dotted line is the Sports & Outdoors average. Past it, Yellow Theraband is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yellow Theraband market on Amazon at a glance

Shoppers on Amazon United States searched for Yellow Theraband 24K times last year and spent an estimated $68K. The top 5 brands take 86% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 14.8% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.8% of those searches ended in a purchase. Searches in the last 90 days moved +8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+8.6%
Conversion, latest week
14.8%
Market size, estimated
$68Ka year
Peak month
May1.6× the quietest month
Top search term
yellow theraband10K searches a year

02 · Price

A sale here is worth $19.14.

Listings sell for $19.14 on average, from $5.87 to $66.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $19.14 that is $2K to $5K a year per listing.

Average price
$19.14inside the $15 to $100 sweet spot
Price range
$5.87–$66.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #170 within Resistance Bands. It carries 4,261 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#170in Resistance Bands
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
4,261per listing
Listings tracked
22

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Yellow Theraband products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

30

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

61%

Top 20: 98%

Open market

12%

  • Brand 153%
  • Brand 222%
  • Brand 35%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (8 brands, 12%)

Demand

Yellow Theraband search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Yellow Theraband search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yellow theraband10K/yr
  • yellow resistance band6K/yr
  • theraband yellow3K/yr
  • yellow band3K/yr
  • yellow exercise bands3K/yr

Reviews and returns

What reviews say buyers love and hate about Yellow Theraband

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Durability”
1.6%of orders come back
“Don't last”
A buyer, on “Durability”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Yellow Theraband questions

Answered from the same tracked data.