Yankees Hats for Men

Shoppers searched for this 5.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months

5.2M

Growth, 90 days vs prior 90

+5.9%

Conversion, latest week

1.1%

Market size, estimated

$1.6Ma year

Peak month

June1.7× the quietest month

Top search term

yankees hat723K searches a year

Listings sell for $28.82 on average, from $9.35 to $50.41. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $28.82 that is $7K to $14K a year per listing.

Average price

$28.82inside the $15 to $100 sweet spot

Price range

$9.35–$50.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

250–500

Revenue per listing a year

$7K–$14K

Returns

4.4%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #2,262 within Clothing Accessories. It carries 4,512 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

95%

Out of stock, average day

1.8%

Average rank

#2,262in Clothing Accessories

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

4,512per listing

Listings tracked

125

18 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

7Amazon's first-year sales bar

Average brand age

41 months