wrestling buddies
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$38.76avg listing price — sweet spot $15–$100
Price range
Incredible$17.22–$65.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great170.84avg incumbent reviews — the moat a new listing must climb
Returns
Good2.1%return rate — above 5% kills the launch gate
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$36K$36K/yr · 84K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, wrestling buddies is a $36K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
wrestling buddies market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $39K–$48K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #55,030
- Page quality
- 0%
- Prime
- 59%
- Sponsored
- 38%
- Out of stock
- 7.7%
- Avg brand age
- 42 months
- Avg seller age
- 154 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
7 rising
Sellers
145
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
54%
Top 20: 87%
Open market
1%
- Mattel42%
- WWE40%
- GENERIC12%
- HWC Trading3%
- Cardboard People1%
- Costume Agent1%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.9% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Top wrestling buddies search terms
- ultimate warrior action figure38K/yr
- ultimate warrior31K/yr
- the ultimate warrior5K/yr
- wwe ultimate warrior action figure5K/yr
- wwe ultimate warrior4K/yr
Top wrestling buddies products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
WWE Ultimate Warrior (1989) Elite Royal Rumble
WWE$35.393.9★16 rev
Mattel WWE Ultimate Edition Action Figure 2-Pack Greatest Grudges 92 Collectible Set with Ultimate Warrior & Papa Shango 6-inch Superstars & Accessories
Mattel$38.294.7★275 rev
![Mattel WWE Action Figures | WWE Ultimate Warrior Ultimate Edition Fan TakeOver Collectible Figure with Accessories | Gifts for Kids and Collectors [Amazon Exclusive]](https://m.media-amazon.com/images/I/41e3j+X-gWL.jpg)
Mattel WWE Action Figures | WWE Ultimate Warrior Ultimate Edition Fan TakeOver Collectible Figure with Accessories | Gifts for Kids and Collectors [Amazon Exclusive]
Mattel$65.434.8★2,437 rev
Mattel WWE Coliseum Collection Action Figure 2-Pack Set with Ultimate Warrior & Honky Tonk Man 6-inch Collectibles & Accessories Including Swappable Parts
Mattel$63.494.8★266 rev
Mattel WWE Ultimate Edition Action Figure & Accessories Set Warrior 6-inch Collectible with 30 Articulation Points Swappable Pieces & Entrance Gear
Mattel$46.914.7★145 rev
Newest
by launch date
Mattel WWE Ultimate Edition Action Figure & Accessories Set Hulk Hogan 6-inch Collectible with Swappable Heads & Hands 30 Articulation Points
Mattel$36.5961 rev
Ultimate Warrior Macho Man Hoodie Ultimate Maniacs Pro Wrestling Vintage 90s Hoodie for Man Woman Black
GENERIC$33.970 rev
Ultimate Warrior Macho Man Tshirt Ultimate Maniacs Pro Wrestling Vintage 90s T-Shirt Tee Shirt for Man Woman Black
GENERIC$23.460 rev
Ultimate Warrior Tshirt Comic Retro Pro Wrestling T-Shirt Tee Shirt for Men Women Black
GENERIC$23.400 rev
Ultimate Warrior Tshirt Comic Retro Pro Wrestling T-Shirt Tee Shirt for Men Women Lilac
GENERIC$19.940 rev
Trending
90-day click momentum
The Ultimate Warrior Wrestling Retro Famous Vintage T-Shirt Tee Shirt for Men Women Ash
GENERIC$24.975.0★
Ultimate Warrior Tshirt Comic Retro Pro Wrestling T-Shirt Tee Shirt for Men Women Lilac
GENERIC$19.940.0★
Ultimate Warrior Macho Man Hoodie Ultimate Maniacs Pro Wrestling Vintage 90s Hoodie for Man Woman Black
GENERIC$33.970.0★
Ultimate Warrior Tshirt Comic Retro Pro Wrestling T-Shirt Tee Shirt for Men Women Black
GENERIC$23.400.0★
WWE Legends Greatest Hits Elite Ultimate Warrior
WWE$49.175.0★
What buyers say about wrestling buddies
What buyers praise and complain about, mined from review topics.What buyers love
“Very nice Figures”
“I want it to be worth the price”
“Great quality accessories too”
“Its a very good action figure it comes with 10 accessories”
“Cool gift”
“the best with soft goods 80s feel”
“Grudge Pack 92' Very superb”
“Even better in hand”
“Excellent attention to detail”
“Product as described”
What buyers complain about
“It was overpriced”
“Head loose”
“the appearance was misleading since the foot spins freely”
“The hand pegs are a weak point”
“Not to happy with the quality issues Mattel has had with these figures lately”
Top return reasons
Common questions
- Is wrestling buddies profitable to sell on Amazon United States?
- The niche generates $36K/yr across 32 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is -2.9%. Flapen's verdict: Skip it (38/100).
- How competitive is the wrestling buddies niche?
- 7 brands and 145 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in wrestling buddies?
- Top complaints mined from reviews: Value For Money, Size-Overall, Advertised Vs Actual Product. The return rate is 2.1%.
- When does demand for wrestling buddies peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.9× the quietest.
- What does it cost to enter the wrestling buddies niche?
- Listings span $17.22–$65.43; the average listing price is $38.76 (sweet spot $15–$100). The average incumbent carries 171 reviews — the moat a new listing must climb.