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Wooly Bugger Flies

Maybe

An estimated 0.7% of orders come back. But shoppers spend an estimated $34K a year here, so Wooly Bugger Flies is a Maybe.

Flapen Score
57
57 / 100
Top 17% of 8,101 Sports & Outdoors niches · +10 vs the category median of 47
Market size
$34K/yr46K searches / yr
90-day growth
+56.7%search demand this quarter
Competition
49%top-5 click share · 14 brands · 16 sellers

Flapen Score

Wooly Bugger Flies against its category

The dotted line is the Sports & Outdoors average. Past it, Wooly Bugger Flies is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wooly Bugger Flies market on Amazon at a glance

Shoppers on Amazon United States searched for Wooly Bugger Flies 46K times last year and spent an estimated $34K. The top 5 brands take 76% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +56.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
+56.7%
Conversion, latest week
3.9%
Market size, estimated
$34Ka year
Top search term
wooly bugger flies33K searches a year

02 · Price

A sale here is worth $18.71.

Listings sell for $18.71 on average, from $7.99 to $31.63. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $18.71 that is $0 to $2K a year per listing.

Average price
$18.71inside the $15 to $100 sweet spot
Price range
$7.99–$31.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #42 within Fly Fishing. It carries 351 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
14.4%
Average rank
#42in Fly Fishing
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
351per listing
Listings tracked
30

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
59 months

Products

Top Wooly Bugger Flies products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

16

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

49%

Top 20: 91%

Open market

18%

  • Brand 145%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Search terms

Top Wooly Bugger Flies search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wooly bugger flies33K/yr
  • wooly bugger10K/yr
  • woolly bugger flies3K/yr

Reviews and returns

What reviews say buyers love and hate about Wooly Bugger Flies

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Value For Money”
23%of negative reviews mention “Quality-Overall”
0.7%of orders come back
“Not the best”
A buyer, on “Quality-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Wooly Bugger Flies questions

Answered from the same tracked data.