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Wooden Bow

Fail

Shoppers spend an estimated $26K a year here, so Wooden Bow is a Fail.

Flapen Score
38
38 / 100
Ranks 6,453 of 8,101 Sports & Outdoors niches · −9 vs the category median of 47
Market size
$26K/yr58K searches / yr
90-day growth
-14.6%search demand this quarter
Competition
56%top-5 click share · 17 brands · 19 sellers

Flapen Score

Wooden Bow against its category

The dotted line is the Sports & Outdoors average. Past it, Wooden Bow is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wooden Bow market on Amazon at a glance

Shoppers on Amazon United States searched for Wooden Bow 58K times last year and spent an estimated $26K. The top 5 brands take 80% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
58K
Growth, 90 days vs prior 90
-14.6%
Conversion, latest week
0.8%
Market size, estimated
$26Ka year
Peak month
October12.5× the quietest month
Top search term
wooden bow21K searches a year

02 · Price

A sale here is worth $57.42.

Listings sell for $57.42 on average, from $22.67 to $129.54. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $57.42 that is $0 to $6K a year per listing.

Average price
$57.42inside the $15 to $100 sweet spot
Price range
$22.67–$129.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
5.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #36 within Archery. It carries 373 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
9.3%
Average rank
#36in Archery
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
373per listing
Listings tracked
32

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Wooden Bow products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

19

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

56%

Top 20: 88%

Open market

17%

  • Brand 129%
  • Brand 223%
  • Brand 317%
  • Brand 47%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (11 brands, 17%)

Demand

Wooden Bow search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 12.5×

Search terms

Top Wooden Bow search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wooden bow21K/yr
  • wooden bow and arrow16K/yr
  • wood bow10K/yr
  • medieval bow5K/yr
  • wooden bow and arrow for kids7K/yr

Reviews and returns

What reviews say buyers love and hate about Wooden Bow

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Size-Overall”
5.7%of orders come back
“the string length is wrong”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Wooden Bow questions

Answered from the same tracked data.