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wicked ridge crossbow

Skip it

Pricing outside the sweet spot ($575.94 avg) — this niche doesn't clear our bar today.

Market size 45Growth 33Conversion 5Competition 63Returns 55Price range 6Avg price 0Brand share 7Review moat 93Quality gap 91

Review moat

Great143.1

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.8%

return rate — above 5% kills the launch gate

Market size

Okay$242K

$242K/yr · 117K searches

Growth

Okay+6.2%

90-day search growth — must beat 0% to launch

Brand share

Bad97%

top-5 brand share — brand-locked demand

Price range

Bad$9.10–$1369.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Avg price

Bad$575.94

avg listing price — sweet spot $15–$100

According to Flapen's Amazon United States niche tracking, wicked ridge crossbow is a $242K/yr Amazon United States market (117K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 42/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

wicked ridge crossbow market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$144K–$288K
units × avg price
Conversion rate
0.4%
Avg BSR
#229
Page quality
0%
Prime
73%
Sponsored
70%
Out of stock
11.4%
Avg brand age
52 months
Avg seller age
179 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 rising

Sellers

17

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

47%

Top 20: 91%

Open market

1%

  • Wicked Ridge45%
  • TenPoint38%
  • BARNETT9%
  • XTCXCARCHERY3%
  • Excalibur3%
  • WICKED STOCK2%
  • Open — no brand owns it (1 brand, 1%)

Demand

Weekly Amazon search volume, last 43 weeks — +6.2% search growth over the last 90 days.
7K5KSpike '25Spike '26Sep '25Nov '25Jan '26Feb '26Apr '26May '26

Top wicked ridge crossbow search terms

  • wicked ridge crossbow58K/yr
  • wicked ridge crossbows36K/yr
  • wicked ridge12K/yr
  • tenpoint wicked ridge3K/yr
  • wicked ridge invader4K/yr
  • wicked ridge m3704K/yr
All search terms

Top wicked ridge crossbow products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$10K8%$19K12%$29K16%$39K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about wicked ridge crossbow

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall32%

“Great quality in a crossbow at a decent price”

Value For Money23%

“Worth every dollar”

Durability8%

“Very durable”

Weight Light6%

“are lightweight and the plastic doesn't feel cheap”

Strap/String Quality5%

“Good bow string grandson is happy”

Ease Of Use5%

“Plus, it comes with everything you need to get started using it right away”

Design-Overall4%

“Built and designed very well”

Locally Manufactured3%

“Also the American made quality definitely shows”

Assembly/Installation3%

“Easy to assemble”

Efficiency3%

“Works great”

What buyers complain about

Value For Money17%

“espeically expensive items like this crossbow for tenpoint”

Assembly/Installation17%

“I wish it came assembled though”

Quality-Overall14%

“the scope is not the best”

Shooting14%

“It still shot low past 30 yards”

Strap/String Quality14%

“The String blew up after 20 shots”

Advertised Vs Actual Product14%

“Not what it claims to be says lighted scope”

Top return reasons

Size-Overall20%
Advertised Vs Actual Product12%
Defective Material/Parts11%
Strap/String Quality9%
Waist Fit7%
Thigh Fit6%
Comfort-Overall5%
Value For Money4%
Functionality-Overall4%
Add-Ons/Attachments3%

Common questions

Is wicked ridge crossbow profitable to sell on Amazon United States?
The niche generates $242K/yr across 30 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is +6.2%. Flapen's verdict: Skip it (42/100).
How competitive is the wicked ridge crossbow niche?
7 brands and 17 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in wicked ridge crossbow?
Top complaints mined from reviews: Value For Money, Assembly/Installation, Quality-Overall. The return rate is 2.8%.
What does it cost to enter the wicked ridge crossbow niche?
Listings span $9.10–$1369.61; the average listing price is $575.94 (sweet spot $15–$100). The average incumbent carries 143 reviews — the moat a new listing must climb.