white yankees hat
Skip itA small market ($25K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$28.34avg listing price — sweet spot $15–$100
Price range
Great$9.93–$43.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Growth
Good+47.0%90-day search growth — must beat 0% to launch
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,019.11avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.5%return rate — above 5% kills the launch gate
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad$25K$25K/yr · 30K searches
According to Flapen's Amazon United States niche tracking, white yankees hat is a $25K/yr Amazon United States market (30K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jun–Jul. Verdict: Skip it — 45/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
white yankees hat market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $28K–$35K
- units × avg price
- Conversion rate
- 3.0%
- Avg BSR
- #3,295
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 41%
- Out of stock
- 3.2%
- Avg brand age
- 42 months
- Avg seller age
- 157 days
Competition & brand share
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.Brands
14 rising
Sellers
84
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
37%
Top 20: 79%
Open market
7%
- 4751%
- New Era25%
- E BY ELIDAN12%
- Amazon Essentials3%
- Cheeskteo2%
- Born to Love1%
- Open — no brand owns it (8 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +47.0% search growth over the last 90 days.Peak months: Jun, Jul · busiest ÷ quietest = 2.4×
Top white yankees hat search terms
- white yankees hat16K/yr
- white ny hat7K/yr
- white new york yankees hat4K/yr
- white yankees hat women3K/yr
Top white yankees hat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
47 Brand MLB White White Primary Logo Clean Up Adjustable Baseball Cap Hat Adult One Size Fits All - New York Yankees White
47$35.994.4★228 rev
New Era New York Yankees White Primary Logo Basic 59FIFTY Fitted Cap White 7 7/8
New Era$35.504.5★3,404 rev
NEW YORK YANKEES 47 CLEAN UP
47$32.564.6★2,938 rev
E BY ELIDAN New York Dad Hat Embroidered NEW YORK EST.1625 Cotton Cap Adjustable Metal Buckle Strap Unstructured Low-Profile NY Baseball Cap for Men & Women White-Navy
E BY ELIDAN$16.474.6★117 rev
47 New York Yankees MVP Hat Baseball Cap - White
47$32.284.7★2,324 rev
Newest
by launch date
NY 3D Embroidered Cotton Dad Hat New York Baseball Cap Adjustable Metal Buckle Strap Unstructured Low-Profile Style Moss-White
E BY ELIDAN$16.15177 rev
Amazon Essentials Womens Washed Cotton Canvas Baseball Cap with Adjustable Strap White One Size
Amazon Essentials$11.24224 rev
Trendy Winter Warm Faux Fur Sherpa Baseball Cap for Women Soft Plush Fleece Outdoor NY Letter Embroidery Adjustable Fit (White)
Cheeskteo$13.9532 rev
E BY ELIDAN New York Dad Hat Embroidered NEW YORK EST.1625 Cotton Cap Adjustable Metal Buckle Strap Unstructured Low-Profile NY Baseball Cap for Men & Women White-Navy
E BY ELIDAN$16.47117 rev
New York Baseball Cap Hat for Men and Women Adjustable Pure Cotton Buckle Up One Size Fitted All Black & White Embroidery NY| White Cap
StyleBliss$21.6061 rev
Trending
90-day click momentum
Born to Love Baby Hats -Toddler Boy Outfit - Infant Sun Hat - Toddler Baseball Hat Newborn Youth Flat Brim Mesh Trucker Surf SkateBro Fitted Beach Cap Gorros para Bebes (M 2-5 Years Gray)
Born to Love$25.614.8★
Amazon Essentials Womens Washed Cotton Canvas Baseball Cap with Adjustable Strap White One Size
Amazon Essentials$11.244.4★
Trendy Winter Warm Faux Fur Sherpa Baseball Cap for Women Soft Plush Fleece Outdoor NY Letter Embroidery Adjustable Fit (White)
Cheeskteo$13.954.0★
NY 3D Embroidered Cotton Dad Hat New York Baseball Cap Adjustable Metal Buckle Strap Unstructured Low-Profile Style Moss-White
E BY ELIDAN$16.154.6★
E BY ELIDAN New York Dad Hat Embroidered NEW YORK EST.1625 Cotton Cap Adjustable Metal Buckle Strap Unstructured Low-Profile NY Baseball Cap for Men & Women White-Navy
E BY ELIDAN$16.474.6★
What buyers say about white yankees hat
What buyers praise and complain about, mined from review topics.What buyers love
“fits like a glove”
“This baseball cap is of acceptable quality”
“It is comfortable”
“the color is accurate”
“Love it great material and very comfortable”
“Definitely worth the price”
“Looks stylish”
“As advertised”
“Its adjustable”
“it does keep my head warm”
What buyers complain about
“Bad fit”
“Wrong color received”
“It of no quality that I was looking for”
“The sweatband was apparently gathered up before it was sewn in, so instead of lying flat it sits wrinkled and uneven”
“Not as shown”
“Dirty”
“Not worth the price”
“The line stitched around the bill is lopsided”
“When I buy these hats at the store they dont smell”
“The material and construction feel somewhat cheap, and its definitely more fashion/accessory quality than something super durable or high-end”
Top return reasons
Common questions
- Is white yankees hat profitable to sell on Amazon United States?
- The niche generates $25K/yr across 46 tracked products. 4 of 12 products launched in the last 360 days are still selling. 90-day search growth is +47.0%. Flapen's verdict: Skip it (45/100).
- How competitive is the white yankees hat niche?
- 14 brands and 84 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in white yankees hat?
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 5.5% — above our launch gate.
- When does demand for white yankees hat peak?
- Demand peaks in Jun–Jul; the busiest month runs 2.4× the quietest.
- What does it cost to enter the white yankees hat niche?
- Listings span $9.93–$43.30; the average listing price is $28.34 (sweet spot $15–$100). The average incumbent carries 3,019 reviews — the moat a new listing must climb.