Whistle Emergency

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months

149K

Growth, 90 days vs prior 90

-17.2%

Conversion, latest week

8.6%

Market size, estimated

$106Ka year

Peak month

October2.6× the quietest month

Top search term

survival whistle31K searches a year

Listings sell for $8.26 on average, from $4.32 to $12.18. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $8.26 that is $4K to $6K a year per listing.

Average price

$8.26under the $15 to $100 sweet spot

Price range

$4.32–$12.18

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$4K–$6K

Returns

1.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Safety & Survival. It carries 2,090 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#13in Safety & Survival

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

2,090per listing

Listings tracked

16

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

51 months