Skip to content

Weight Machines

Fail

Products sell for $710.80 on average, outside the sweet spot, so Weight Machines is a Fail.

Flapen Score
48
48 / 100
Top 46% of 8,101 Sports & Outdoors niches · +1 vs the category median of 47
Market size
$10.2M/yr4.1M searches / yr
90-day growth
-9.5%search demand this quarter
Competition
42%top-5 click share · 24 brands · 40 sellers

Flapen Score

Weight Machines against its category

The dotted line is the Sports & Outdoors average. Past it, Weight Machines is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Weight Machines market on Amazon at a glance

Shoppers on Amazon United States searched for Weight Machines 4.1M times last year and spent an estimated $10.2M. The top 5 brands take 66% of clicks. Demand peaks in May–Jul. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10.2M a year.

Searches, last 12 months
4.1M
Growth, 90 days vs prior 90
-9.5%
Conversion, latest week
0.4%
Market size, estimated
$10.2Ma year
Peak month
July2.3× the quietest month
Top search term
home gym2.5M searches a year

02 · Price

A sale here is worth $710.80.

Listings sell for $710.80 on average, from $22.45 to $2532.62. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $710.80 that is $71K to $178K a year per listing.

Average price
$710.80above the $15 to $100 sweet spot
Price range
$22.45–$2532.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$71K–$178K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 44% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #31 within Home Gym Systems. It carries 2,982 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
44%
Out of stock, average day
9.6%
Average rank
#31in Home Gym Systems
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
2,982per listing
Listings tracked
43

04 · Newcomers

16 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
16Amazon's first-year sales bar
Average brand age
34 months

Products

Top Weight Machines products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 falling

Sellers

40

Top-5 brand share

66%

Top 20: 97%

Top-5 click share

42%

Top 20: 78%

Open market

30%

  • Brand 120%
  • Brand 218%
  • Brand 311%
  • Brand 410%
  • Brand 58%
  • Brand 64%

Demand

Weight Machines search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jul · busiest ÷ quietest = 2.3×

Search terms

Top Weight Machines search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • home gym2.5M/yr
  • workout machine218K/yr
  • exercise machine187K/yr
  • maquinas para hacer ejercicios en casa123K/yr
  • exercise equipment for seniors99K/yr
  • leg workout equipment114K/yr
  • full body workout machine87K/yr
  • maquina de ejercicios en casa86K/yr
  • marcy home gym94K/yr
  • gym machine68K/yr

Reviews and returns

What reviews say buyers love and hate about Weight Machines

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Size-Overall”
2.7%of orders come back
“Smaller than expected”
A buyer, on “Size-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Weight Machines questions

Answered from the same tracked data.