Waterproof Spray for Clothing
FailThe top 5 brands take 100% of clicks, so Waterproof Spray for Clothing is a Fail.
- Flapen Score
- 44 / 100Ranks 4,936 of 8,101 Sports & Outdoors niches · −3 vs the category median of 4744
- Market size
- $113K/yr42K searches / yr
- 90-day growth
- +6.0%search demand this quarter
- Competition
- 86%top-5 click share · 3 brands · 20 sellers
Flapen Score
Waterproof Spray for Clothing against its category
The dotted line is the Sports & Outdoors average. Past it, Waterproof Spray for Clothing is stronger. Inside it, weaker.
Market
The Waterproof Spray for Clothing market on Amazon at a glance
Shoppers on Amazon United States searched for Waterproof Spray for Clothing 42K times last year and spent an estimated $113K. All 3 brands take every click. Demand peaks in Jan–Feb–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 13.7% of those searches ended in a purchase.
Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved +6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.
- Searches, last 12 months
- 42K
- Growth, 90 days vs prior 90
- +6.0%
- Conversion, latest week
- 13.7%
- Market size, estimated
- $113Ka year
- Peak month
- January2.1× the quietest month
- Top search term
- nikwax waterproofing spray18K searches a year
02 · Price
A sale here is worth $19.50.
Listings sell for $19.50 on average, from $12.25 to $36.66. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $19.50 that is $5K to $10K a year per listing.
- Average price
- $19.50inside the $15 to $100 sweet spot
- Price range
- $12.25–$36.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$10K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #70 within Sleeping Bags & Camp Bedding. It carries 9,689 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #70in Sleeping Bags & Camp Bedding
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 9,689per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 80 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 80 months
Products
Top Waterproof Spray for Clothing products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Nikwax TX.Direct Spray-On Waterproofing 300ml High Performance Waterproofing Renewal Treatment Restores DWR Water Repellency in Jackets Outerwear Rain Ski and Snow Gear
- Price
- $16.56
- Rating
- 4.4/5
- Reviews
- 7,125
- Age
- 21y ago

Nikwax Fabric & Leather Proof Spray-On Waterproofing for Footwear Restores DWR Water Repellency Boot & Shoe Care Rain Protection Safe for Gore-Tex
- Price
- $12.92
- Rating
- 4.4/5
- Reviews
- 4,557
- Age
- 17y ago

Nikwax TX.Direct Spray-On Waterproofing 500ml High Performance Waterproofing Renewal Treatment Restores DWR Water Repellency in Jackets Outerwear Rain Ski and Snow Gear
- Price
- $21.36
- Rating
- 4.4/5
- Reviews
- 7,125
- Age
- 19y ago

Nikwax Tent & Gear Tent & Gear Solarproof 500ml Spray Waterproofing and UV Protector Rain Protector Restores DWR Water Repellency on Outdoor Fabric Rain Fly Canvas Backpacks
- Price
- $19.67
- Rating
- 4.6/5
- Reviews
- 2,658
- Age
- 24y ago

Scotchgard Fabric Water Shield 13.5 Ounces Repels Water Ideal for Couches Pillows Furniture Shoes and More Long Lasting Protection
- Price
- $12.25
- Rating
- 4.6/5
- Reviews
- 31,637
- Age
- 6y ago
Trending
estimated 90-day click momentum
Nikwax Tent & Gear Tent & Gear DUO-Pack 500ml SolarWash & SolarProof Cleaning & Waterproofing Spray Cleaner Restores DWR Water Repellency on Outdoor Fabric Rain Fly Backpacks
- Price
- $36.66
- Rating
- 4.5/5
- Reviews
- 199
- Age
- 3y ago

Nikwax Tent & Gear Tent & Gear Solarproof 500ml Spray Waterproofing and UV Protector Rain Protector Restores DWR Water Repellency on Outdoor Fabric Rain Fly Canvas Backpacks
- Price
- $19.67
- Rating
- 4.6/5
- Reviews
- 2,658
- Age
- 24y ago

Nikwax Fabric & Leather Proof Spray-On Waterproofing for Footwear Restores DWR Water Repellency Boot & Shoe Care Rain Protection Safe for Gore-Tex
- Price
- $12.92
- Rating
- 4.4/5
- Reviews
- 4,557
- Age
- 17y ago

Nikwax TX.Direct Spray-On Waterproofing 300ml High Performance Waterproofing Renewal Treatment Restores DWR Water Repellency in Jackets Outerwear Rain Ski and Snow Gear
- Price
- $16.56
- Rating
- 4.4/5
- Reviews
- 7,125
- Age
- 21y ago

RepelWell Apparel Protect (12oz) Stain & Water Repellent Spray Non-Toxic Eco-Friendly Pet-Safe Sprays for Clothing & More
- Price
- $19.70
- Rating
- 4.3/5
- Reviews
- 2,128
- Age
- 6y ago
Newest
by launch date
Nikwax Tent & Gear Tent & Gear DUO-Pack 500ml SolarWash & SolarProof Cleaning & Waterproofing Spray Cleaner Restores DWR Water Repellency on Outdoor Fabric Rain Fly Backpacks
- Price
- $36.66
- Rating
- 4.5/5
- Reviews
- 199
- Age
- 3y ago

Scotchgard Fabric Water Shield 13.5 Ounces Repels Water Ideal for Couches Pillows Furniture Shoes and More Long Lasting Protection
- Price
- $12.25
- Rating
- 4.6/5
- Reviews
- 31,637
- Age
- 6y ago

RepelWell Apparel Protect (12oz) Stain & Water Repellent Spray Non-Toxic Eco-Friendly Pet-Safe Sprays for Clothing & More
- Price
- $19.70
- Rating
- 4.3/5
- Reviews
- 2,128
- Age
- 6y ago

Scotchgard Outdoor Water Shield Water Repellent Spray for Outdoor Fall and Winter Gear and Patio Furniture Fabric Spray for Protection Against the Rainy Fall Weather 21 Ounces (2 Cans)
- Price
- $18.55
- Rating
- 4.6/5
- Reviews
- 8,808
- Age
- 7y ago

Nikwax Fabric & Leather Proof Spray-On Waterproofing for Footwear Restores DWR Water Repellency Boot & Shoe Care Rain Protection Safe for Gore-Tex
- Price
- $12.92
- Rating
- 4.4/5
- Reviews
- 4,557
- Age
- 17y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
20
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
86%
Top 20: 100%
Open market
0%
- Nikwax92%
- Scotchgard6%
- RepelWell2%
- Open — no brand owns it (0%)
Demand
Waterproof Spray for Clothing search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Waterproof Spray for Clothing search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nikwax waterproofing spray18K/yr
- waterproof spray for clothing11K/yr
- nikwax spray5K/yr
- waterproof spray for clothes3K/yr
- waterproof clothing spray3K/yr
- nikwax spray on waterproofing2K/yr
- nikwax tx direct spray-on667/yr
Reviews and returns
What reviews say buyers love and hate about Waterproof Spray for Clothing
We read the reviews and the return reasons for every product selling here.
“Not water proof”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Waterproof Spray for Clothing questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









