Waterproof Backpack for Travel

Shoppers searched for this 489K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +56.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.

Searches, last 12 months

489K

Growth, 90 days vs prior 90

+56.6%

Conversion, latest week

1.1%

Market size, estimated

$184Ka year

Peak month

July2.2× the quietest month

Top search term

dry bag backpack156K searches a year

Listings sell for $33.07 on average, from $6.10 to $154.65. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $33.07 that is $0 to $3K a year per listing.

Average price

$33.07inside the $15 to $100 sweet spot

Price range

$6.10–$154.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.8%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #68 within Backpacks, Bags & Accessories. It carries 5,335 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

99%

Out of stock, average day

0.5%

Average rank

#68in Backpacks, Bags & Accessories

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

5,335per listing

Listings tracked

98

15 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

7Amazon's first-year sales bar

Average brand age

41 months