Water Wings

Shoppers searched for this 307K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +171.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $206K a year.

Searches, last 12 months

307K

Growth, 90 days vs prior 90

+171.7%

Conversion, latest week

2.6%

Market size, estimated

$206Ka year

Peak month

June14.2× the quietest month

Top search term

salvavidas para nios de 1 a 3 aos106K searches a year

Listings sell for $25.36 on average, from $9.38 to $47.99. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $25.36 that is $3K to $6K a year per listing.

Average price

$25.36inside the $15 to $100 sweet spot

Price range

$9.38–$47.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$3K–$6K

Returns

3.6%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #22 within Water Sports. It carries 2,480 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#22in Water Sports

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

2,480per listing

Listings tracked

40

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

47 months