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Water Weights

Maybe

Search demand grew +178.0% this quarter. But the top 5 brands take 94% of clicks, so Water Weights is a Maybe.

Filters Trending
Flapen Score
59
59 / 100
Top 12% of 8,101 Sports & Outdoors niches · +12 vs the category median of 47
Market size
$1.1M/yr1.1M searches / yr
90-day growth
+178.0%search demand this quarter
Competition
72%top-5 click share · 8 brands · 191 sellers

Flapen Score

Water Weights against its category

The dotted line is the Sports & Outdoors average. Past it, Water Weights is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Water Weights market on Amazon at a glance

Shoppers on Amazon United States searched for Water Weights 1.1M times last year and spent an estimated $1.1M. The top 5 brands take 94% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +178.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
+178.0%
Conversion, latest week
2.9%
Market size, estimated
$1.1Ma year
Peak month
July5.6× the quietest month
Top search term
water weights for pool exercise173K searches a year

02 · Price

A sale here is worth $33.30.

Listings sell for $33.30 on average, from $10.41 to $72.33. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $33.30 that is $33K to $42K a year per listing.

Average price
$33.30inside the $15 to $100 sweet spot
Price range
$10.41–$72.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,000–1,250
Revenue per listing a year
$33K–$42K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #19 within Accessories. It carries 1,436 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
93%
Out of stock, average day
1.3%
Average rank
#19in Accessories
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
1,436per listing
Listings tracked
15

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
43 months

Products

Top Water Weights products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

191

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

4%

  • Brand 164%
  • Brand 213%
  • Brand 311%
  • Brand 45%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (2 brands, 4%)

Demand

Water Weights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 5.6×

Search terms

Top Water Weights search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • water weights for pool exercise173K/yr
  • water aerobics equipment143K/yr
  • water weights140K/yr
  • pool weights for water exercise96K/yr
  • pool weights75K/yr
  • pool exercise equipment for adults72K/yr
  • pool exercise equipment38K/yr
  • water aerobics weights45K/yr
  • water dumbbells for pool exercise41K/yr
  • water weights for pool28K/yr

Reviews and returns

What reviews say buyers love and hate about Water Weights

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Durability”
1.9%of orders come back
“Plastic Piece broke on 1st use”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Water Weights questions

Answered from the same tracked data.