Water Skis
FailThe top 5 brands take 100% of clicks, so Water Skis is a Fail.
- Flapen Score
- 45 / 100Ranks 4,637 of 8,101 Sports & Outdoors niches · −2 vs the category median of 4745
- Market size
- $205K/yr113K searches / yr
- 90-day growth
- +242.1%search demand this quarter
- Competition
- 78%top-5 click share · 4 brands · 36 sellers
Flapen Score
Water Skis against its category
The dotted line is the Sports & Outdoors average. Past it, Water Skis is stronger. Inside it, weaker.
Market
The Water Skis market on Amazon at a glance
Shoppers on Amazon United States searched for Water Skis 113K times last year and spent an estimated $205K. All 4 brands take every click. Demand peaks in Jun–Jul–Aug. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +242.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $205K a year.
- Searches, last 12 months
- 113K
- Growth, 90 days vs prior 90
- +242.1%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $205Ka year
- Peak month
- July9.7× the quietest month
- Top search term
- water skis55K searches a year
02 · Price
A sale here is worth $153.48.
Listings sell for $153.48 on average, from $26.40 to $275.79. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $153.48 that is $0 to $15K a year per listing.
- Average price
- $153.48above the $15 to $100 sweet spot
- Price range
- $26.40–$275.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$15K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #16 within Water Sports. It carries 1,079 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 83%
- Out of stock, average day
- 7.7%
- Average rank
- #16in Water Sports
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 1,079per listing
- Listings tracked
- 12
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Water Skis products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Airhead Water Ski Rope 4 Section for Water Skis Wakeboards and Kneeboards Black
- Price
- $30.50
- Rating
- 4.6/5
- Reviews
- 5,174
- Age
- 18y ago

Airhead Water Ski Rope Tractor-Grip Handle 1 Section 75-Feet Blue and White
- Price
- $26.40
- Rating
- 4.6/5
- Reviews
- 5,174
- Age
- 19y ago

OBrien Celebrity Combo Water Skis Flag 68
- Price
- $236.42
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 5y ago

OBrien Celebrity Combo Waterskis with Side Cut Bevel Nylon Fins and Dual Tunnel Design for Water Sports and Activities Blue
- Price
- $199.57
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 3y ago

OBrien Celebrity 68 Combo Waterskis Adult Combo Water Skis with X-7 Adjustable Bindings Dual Tunnel Stability & Nylon Fins
- Price
- $275.79
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 10mo ago
Trending
estimated 90-day click momentum
OBrien Celebrity 68 Combo Waterskis Adult Combo Water Skis with X-7 Adjustable Bindings Dual Tunnel Stability & Nylon Fins
- Price
- $275.79
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 10mo ago

Airhead Water Ski Rope 4 Section for Water Skis Wakeboards and Kneeboards Black
- Price
- $30.50
- Rating
- 4.6/5
- Reviews
- 5,174
- Age
- 18y ago

Airhead Water Ski Rope Tractor-Grip Handle 1 Section 75-Feet Blue and White
- Price
- $26.40
- Rating
- 4.6/5
- Reviews
- 5,174
- Age
- 19y ago

VEVOR 59 Water Skis Adult Water Ski with X-7 Adjustable Horseshoe Bindings & Padded Rear Toe Plate High-Gloss UV Coating Waterskis Combo for Adults Up to 300 lbs
- Price
- $134.97
- Rating
- 4.1/5
- Reviews
- 25
- Age
- 1y ago

Airhead Water Ski Rope with Radius Handle 3 Section for Water Skis Wakeboards and Kneeboards
- Price
- $35.53
- Rating
- 4.4/5
- Reviews
- 1,725
- Age
- 18y ago
Newest
by launch date
OBrien Celebrity 68 Combo Waterskis Adult Combo Water Skis with X-7 Adjustable Bindings Dual Tunnel Stability & Nylon Fins
- Price
- $275.79
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 10mo ago

VEVOR 59 Water Skis Adult Water Ski with X-7 Adjustable Horseshoe Bindings & Padded Rear Toe Plate High-Gloss UV Coating Waterskis Combo for Adults Up to 300 lbs
- Price
- $134.97
- Rating
- 4.1/5
- Reviews
- 25
- Age
- 1y ago

VEVOR 67 Water Skis Adult Water Ski with X-9 Adjustable Horseshoe Bindings & Padded Rear Toe Plate High-Gloss UV Coating Waterskis Combo for Adults Up to 300 lbs
- Price
- $151.87
- Rating
- 4.1/5
- Reviews
- 25
- Age
- 1y ago

OBrien Watersports All-Star Platform Trainers 46 Towable Kids Waterskis 85 lb Capacity - Includes Rope Handle and Stabilizer Bar
- Price
- $185.18
- Rating
- 4.3/5
- Reviews
- 24
- Age
- 1y ago

OBrien Celebrity Combo Waterskis with Side Cut Bevel Nylon Fins and Dual Tunnel Design for Water Sports and Activities Blue
- Price
- $199.57
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 78% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
36
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
78%
Top 20: 100%
Open market
0%
- AIRHEAD54%
- O'Brien40%
- VEVOR4%
- Airhead2%
- Open — no brand owns it (0%)
Demand
Water Skis search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 9.7×
Search terms
Top Water Skis search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- water skis55K/yr
- water ski17K/yr
- water skis adult14K/yr
- slalom water ski10K/yr
- waterskis8K/yr
- waterski5K/yr
- obrien water skis3K/yr
Reviews and returns
What reviews say buyers love and hate about Water Skis
We read the reviews and the return reasons for every product selling here.
“Why are they so small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Water Skis questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









