Water Purification System

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +82.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $197K a year.

Searches, last 12 months

81K

Growth, 90 days vs prior 90

+82.3%

Conversion, latest week

4.5%

Market size, estimated

$197Ka year

Peak month

July2.2× the quietest month

Top search term

primitive labs water filter30K searches a year

Listings sell for $54.20 on average, from $13.65 to $114.90. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $54.20 that is $14K to $27K a year per listing.

Average price

$54.20inside the $15 to $100 sweet spot

Price range

$13.65–$114.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$14K–$27K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #129 within Hydration & Filtration. It carries 24,625 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

94%

Out of stock, average day

3.4%

Average rank

#129in Hydration & Filtration

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

24,625per listing

Listings tracked

17

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

55 months