Water Filter Straw

Shoppers searched for this 580K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

580K

Growth, 90 days vs prior 90

-27.0%

Conversion, latest week

5.2%

Market size, estimated

$1.1Ma year

Peak month

October4.2× the quietest month

Top search term

water filter straw156K searches a year

Listings sell for $38.09 on average, from $13.65 to $76.83. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $38.09 that is $57K to $76K a year per listing.

Average price

$38.09inside the $15 to $100 sweet spot

Price range

$13.65–$76.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$57K–$76K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #17 within Hydration & Filtration. It carries 25,461 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#17in Hydration & Filtration

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

25,461per listing

Listings tracked

16

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

49 months