Water Bottle Cooler
FailThe top 5 brands take 100% of clicks, so Water Bottle Cooler is a Fail.
- Flapen Score
- 48 / 100Top 46% of 8,101 Sports & Outdoors niches · +1 vs the category median of 4748
- Market size
- $128K/yr216K searches / yr
- 90-day growth
- +14.9%search demand this quarter
- Competition
- 34%top-5 click share · 4 brands · 73 sellers
Flapen Score
Water Bottle Cooler against its category
The dotted line is the Sports & Outdoors average. Past it, Water Bottle Cooler is stronger. Inside it, weaker.
Market
The Water Bottle Cooler market on Amazon at a glance
Shoppers on Amazon United States searched for Water Bottle Cooler 216K times last year and spent an estimated $128K. All 4 brands take every click. Demand peaks in Jul–Aug. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 216K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $128K a year.
- Searches, last 12 months
- 216K
- Growth, 90 days vs prior 90
- +14.9%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $128Ka year
- Peak month
- August2.5× the quietest month
- Top search term
- under armour water bottle86K searches a year
02 · Price
A sale here is worth $20.64.
Listings sell for $20.64 on average, from $8.85 to $42.85. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $20.64 that is $0 to $2K a year per listing.
- Average price
- $20.64inside the $15 to $100 sweet spot
- Price range
- $8.85–$42.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #420 within Sports Water Bottles. It carries 7,604 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 15.0%
- Average rank
- #420in Sports Water Bottles
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 7,604per listing
- Listings tracked
- 51
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Water Bottle Cooler products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
4 falling
Sellers
73
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
34%
Top 20: 77%
Open market
0%
- Brand 178%
- Brand 219%
- Brand 32%
- Brand 41%
- Open — no brand owns it (0%)
Demand
Water Bottle Cooler search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 2.5×
Search terms
Top Water Bottle Cooler search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- under armour water bottle86K/yr
- polar bottle27K/yr
- polar water bottle17K/yr
- under armor water bottle14K/yr
- under armour bottle9K/yr
- termo under armour10K/yr
- kids squeeze water bottle9K/yr
- water bottle under armour7K/yr
- under armour insulated water bottle4K/yr
- polar water bottles4K/yr
Reviews and returns
What reviews say buyers love and hate about Water Bottle Cooler
We read the reviews and the return reasons for every product selling here.
“They leak”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Water Bottle Cooler questions
Answered from the same tracked data.









