washington commanders apparel
Worth a lookShows a sweet-spot price point ($38.63 avg), but weak search conversion (1.6%) keeps it on the watch list.
Avg price
Incredible$38.63avg listing price — sweet spot $15–$100
Price range
Great$8.60–$114.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$784K$784K/yr · 1.3M searches
Returns
Good2.2%return rate — above 5% kills the launch gate
Brand share
Good66%top-5 brand share — brands hold most of the demand
Growth
Good+26.4%90-day search growth — must beat 0% to launch
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,985.21avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, washington commanders apparel is a $784K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 55/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
washington commanders apparel market data
- Units sold / yr
- 20K–25K
- avg 100–250/product
- Revenue / yr
- $773K–$966K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #2,856
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 57%
- Out of stock
- 12.9%
- Avg brand age
- 37 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
16
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
54%
Top 20: 90%
Open market
29%
- NFL PRO LINE26%
- Littlearth14%
- Kneenow12%
- YouTheFan8%
- Rico Industries6%
- Simple Modern5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +26.4% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 12.6×
Top washington commanders apparel search terms
- washington commanders387K/yr
- redskins114K/yr
- commanders162K/yr
- washington redskins100K/yr
- washington commanders gifts69K/yr
- commanders gifts for men28K/yr
- washington commanders apparel180K/yr
- commanders gear86K/yr
- redskin football merchandise46K/yr
- commanders merch18K/yr
Top washington commanders apparel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NFL PRO LINE Mens Terry McLaurin Burgundy Washington Commanders Jersey
NFL PRO LINE$50.704.6★128 rev
Littlearth NFL Washington Commanders Caftan Flower Team Color 32 x 42
Littlearth$32.094.5★5,050 rev
Hat for Men Women Apparel Gifts Red Accessories
Kneenow$22.744.6★223 rev
YouTheFan NFL Washington Commanders Logo Series Desk Pad
YouTheFan$19.174.8★8,298 rev
Daxton Vertical USA Cities Cuffed Beanie Winter Knit Hat Skully Cap for Men Women Washington Burgundy Gold
Daxton$19.344.6★787 rev
Newest
by launch date
Sean Taylor Washington Commanders NFL Nike Mens Red Home Vapor Elite On-Field Game Day Jersey (US Alpha Medium Regular Regular Red)
Outerstuff$99.140 rev
Top Cup NFL Washington Commanders 20 oz Reusable Aluminum Cups 20 Count | Officially Licensed Durable Reusable & Recyclable Made in USA
Top Cup$23.20727 rev
Jayden Daniels (Washington Commanders) NFL 7 Figure McFarlane
McFarlane Toys$45.1926 rev
Mens Jayden Daniels Black Washington Commanders Pro Line Jersey
NFL PRO LINE$114.02105 rev
Mens Jayden Daniels Burgundy Washington Commanders Pro Line Jersey
NFL PRO LINE$107.3588 rev
Trending
90-day click momentumSean Taylor Washington Commanders NFL Nike Mens Red Home Vapor Elite On-Field Game Day Jersey (US Alpha Medium Regular Regular Red)
Outerstuff$99.140.0★
NFL PRO LINE Mens Terry McLaurin Burgundy Washington Commanders Jersey
NFL PRO LINE$50.704.6★
Top Cup NFL Washington Commanders 20 oz Reusable Aluminum Cups 20 Count | Officially Licensed Durable Reusable & Recyclable Made in USA
Top Cup$23.204.6★
Mens Jayden Daniels Black Washington Commanders Pro Line Jersey
NFL PRO LINE$114.024.7★
Command The Future T-Shirt for Washington Football Fans (SM-5XL) (Maroon Short Sleeve X-Large)
Smack Apparel$24.784.7★
What buyers say about washington commanders apparel
What buyers praise and complain about, mined from review topics.What buyers love
“High Quality shirt”
“Fits great”
“It is a great price and he can use it for water, coffee, etc”
“Good color”
“very soft i love this”
“Look as the picture I saw”
“Awesome very well built”
“Comfortable fit”
“Very nicely made and durable”
“A nice way to show your spirit and stay toasty, too”
What buyers complain about
“Not the best”
“Not whats advertised”
“Sizes run way small”
“The bottom of slipper cushion became bumpy”
Top return reasons
Common questions
- Is washington commanders apparel profitable to sell on Amazon United States?
- The niche generates $784K/yr across 28 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +26.4%. Flapen's verdict: Worth a look (55/100).
- How competitive is the washington commanders apparel niche?
- 19 brands and 16 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in washington commanders apparel?
- Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Size-Overall. The return rate is 2.2%.
- When does demand for washington commanders apparel peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 12.6× the quietest.
- What does it cost to enter the washington commanders apparel niche?
- Listings span $8.60–$114.02; the average listing price is $38.63 (sweet spot $15–$100). The average incumbent carries 1,985 reviews — the moat a new listing must climb.