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Wake Forest Apparel

Fail

Shoppers spend an estimated $75K a year here, so Wake Forest Apparel is a Fail.

Flapen Score
43
43 / 100
Ranks 5,224 of 8,101 Sports & Outdoors niches · −4 vs the category median of 47
Market size
$75K/yr87K searches / yr
90-day growth
+37.8%search demand this quarter
Competition
63%top-5 click share · 10 brands · 9 sellers

Flapen Score

Wake Forest Apparel against its category

The dotted line is the Sports & Outdoors average. Past it, Wake Forest Apparel is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wake Forest Apparel market on Amazon at a glance

Shoppers on Amazon United States searched for Wake Forest Apparel 87K times last year and spent an estimated $75K. The top 5 brands take 93% of clicks. Demand peaks in May–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +37.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
+37.8%
Conversion, latest week
3.9%
Market size, estimated
$75Ka year
Peak month
December4.1× the quietest month
Top search term
wake forest merch11K searches a year

02 · Price

A sale here is worth $21.99.

Listings sell for $21.99 on average, from $10.83 to $63.42. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $21.99 that is $0 to $2K a year per listing.

Average price
$21.99inside the $15 to $100 sweet spot
Price range
$10.83–$63.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #4,288 within T-Shirts. It carries 466 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
88%
Out of stock, average day
4.6%
Average rank
#4,288in T-Shirts
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
466per listing
Listings tracked
24

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Wake Forest Apparel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

9

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

63%

Top 20: 95%

Open market

6%

  • Brand 178%
  • Brand 24%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (4 brands, 6%)

Demand

Wake Forest Apparel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Wake Forest Apparel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wake forest merch11K/yr
  • wake forest25K/yr
  • wake forest t shirt8K/yr
  • wake forest university apparel29K/yr
  • wake forest shirt3K/yr
  • wake forest sweatshirt7K/yr
  • wake forest apparel3K/yr

Reviews and returns

What reviews say buyers love and hate about Wake Forest Apparel

We read the reviews and the return reasons for every product selling here.

3.9%of orders come back

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Wake Forest Apparel questions

Answered from the same tracked data.