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Virginia Tech Shirt

Fail

Shoppers spend an estimated $9K a year here, so Virginia Tech Shirt is a Fail.

Flapen Score
46
46 / 100
Ranks 4,344 of 8,101 Sports & Outdoors niches · −1 vs the category median of 47
Market size
$9K/yr46K searches / yr
90-day growth
+110.9%search demand this quarter
Competition
42%top-5 click share · 7 brands · 8 sellers

Flapen Score

Virginia Tech Shirt against its category

The dotted line is the Sports & Outdoors average. Past it, Virginia Tech Shirt is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Virginia Tech Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Virginia Tech Shirt 46K times last year and spent an estimated $9K. The top 5 brands take 94% of clicks. Demand peaks in May–Aug–Sep–Oct. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +110.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
+110.9%
Conversion, latest week
0.9%
Market size, estimated
$9Ka year
Peak month
September15.2× the quietest month
Top search term
virginia tech shirt35K searches a year

02 · Price

A sale here is worth $21.96.

Listings sell for $21.96 on average, from $16.03 to $32.93. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $21.96 that is $0 to $2K a year per listing.

Average price
$21.96inside the $15 to $100 sweet spot
Price range
$16.03–$32.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #4,018 within T-Shirts. It carries 2,172 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
97%
Out of stock, average day
5.0%
Average rank
#4,018in T-Shirts
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
2,172per listing
Listings tracked
39

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Virginia Tech Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

8

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

42%

Top 20: 85%

Open market

1%

  • Brand 149%
  • Brand 220%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (1 brand, 1%)

Demand

Virginia Tech Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: May, Aug, Sep, Oct · busiest ÷ quietest = 15.2×

Search terms

Top Virginia Tech Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • virginia tech shirt35K/yr
  • virginia tech tshirt6K/yr
  • virginia tech t shirt4K/yr

Reviews and returns

What reviews say buyers love and hate about Virginia Tech Shirt

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Quality-Overall”
100%of negative reviews mention “Print Quality”
5.2%of orders come back
“short and not the best printing”
A buyer, on “Print Quality”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Virginia Tech Shirt questions

Answered from the same tracked data.