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Vinyl Ester Resin

Fail

The top 5 brands take 100% of clicks, so Vinyl Ester Resin is a Fail.

Flapen Score
44
44 / 100
Ranks 4,936 of 8,101 Sports & Outdoors niches · −3 vs the category median of 47
Market size
$67K/yr17K searches / yr
90-day growth
+36.9%search demand this quarter
Competition
65%top-5 click share · 5 brands · 8 sellers

Flapen Score

Vinyl Ester Resin against its category

The dotted line is the Sports & Outdoors average. Past it, Vinyl Ester Resin is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vinyl Ester Resin market on Amazon at a glance

Shoppers on Amazon United States searched for Vinyl Ester Resin 17K times last year and spent an estimated $67K. All 5 brands take every click. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +36.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
+36.9%
Conversion, latest week
4.3%
Market size, estimated
$67Ka year
Top search term
vinyl ester resin11K searches a year

02 · Price

A sale here is worth $94.54.

Listings sell for $94.54 on average, from $19.65 to $373.77. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $94.54 that is $0 to $9K a year per listing.

Average price
$94.54inside the $15 to $100 sweet spot
Price range
$19.65–$373.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$9K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 31% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #197 within Maintenance Supplies. It carries 130 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
31%
Out of stock, average day
0.0%
Average rank
#197in Maintenance Supplies
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
130per listing
Listings tracked
13

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
77 months

Products

Top Vinyl Ester Resin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 flat

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

0%

  • Brand 140%
  • Brand 232%
  • Brand 312%
  • Brand 411%
  • Brand 55%

Demand

Vinyl Ester Resin search demand

Weekly searches over the year. Pick a range.

500300Spike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Reviews and returns

What reviews say buyers love and hate about Vinyl Ester Resin

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Value For Money”
17%of negative reviews mention “Moist/Dry”
<0.1%of orders come back, a rate Amazon rounds to zero
“dries very hard”
A buyer, on “Moist/Dry”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Vinyl Ester Resin questions

Answered from the same tracked data.