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Vikings Jersey

Fail

Buyers convert on only 0.7% of searches, so Vikings Jersey is a Fail.

Flapen Score
34
34 / 100
Ranks 7,175 of 8,101 Sports & Outdoors niches · −13 vs the category median of 47
Market size
$45K/yr120K searches / yr
90-day growth
-5.1%search demand this quarter
Competition
62%top-5 click share · 10 brands · 12 sellers

Flapen Score

Vikings Jersey against its category

The dotted line is the Sports & Outdoors average. Past it, Vikings Jersey is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vikings Jersey market on Amazon at a glance

Shoppers on Amazon United States searched for Vikings Jersey 120K times last year and spent an estimated $45K. The top 5 brands take 89% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months
120K
Growth, 90 days vs prior 90
-5.1%
Conversion, latest week
0.7%
Market size, estimated
$45Ka year
Peak month
December14.2× the quietest month
Top search term
vikings jersey43K searches a year

02 · Price

A sale here is worth $53.84.

Listings sell for $53.84 on average, from $24.72 to $110.63. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $53.84 that is $0 to $5K a year per listing.

Average price
$53.84inside the $15 to $100 sweet spot
Price range
$24.72–$110.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
6.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

44% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 18.7% of listings are out of stock. The average listing ranks #7,568 within Jerseys. It carries 719 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
89%
Out of stock, average day
18.7%
Average rank
#7,568in Jerseys
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
719per listing
Listings tracked
18

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Vikings Jersey products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

12

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

7%

  • Brand 161%
  • Brand 211%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (4 brands, 7%)

Demand

Vikings Jersey search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 14.2×

Search terms

Top Vikings Jersey search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vikings jersey43K/yr
  • minnesota vikings jersey20K/yr
  • viking jersey5K/yr
  • minnesota vikings jersey mens4K/yr
  • vikings jersey kids6K/yr
  • youth vikings jersey4K/yr
  • kids vikings jersey7K/yr
  • mn vikings jersey4K/yr
  • viking jersey men3K/yr
  • vikings jerseys3K/yr

Reviews and returns

What reviews say buyers love and hate about Vikings Jersey

We read the reviews and the return reasons for every product selling here.

75%of positive reviews mention “Size-Overall”
6.2%of orders come back
“Large was good for him”
A buyer, on “Size-Overall”75% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Vikings Jersey questions

Answered from the same tracked data.