How competitive is the Usa Soccer Scarf niche on Amazon United States?

33 brands and 106 sellers compete in Usa Soccer Scarf on Amazon United States. The top 5 Usa Soccer Scarf products take 37% of clicks and its top 5 brands hold 59% of demand.

What does it cost to enter the Usa Soccer Scarf niche?

Usa Soccer Scarf sells for $16.34 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $5.43–$29.03. The average incumbent carries 20 reviews — the moat a new listing must climb.

Usa Soccer Scarf

Usa Soccer Scarf shows demand growing +864.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

Top 3% of 8,101 Sports & Outdoors niches · +20 vs the category median of 47

This niche Category average · 8,101 niches

Is Usa Soccer Scarf profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Usa Soccer Scarf is a $26K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 59% of demand. Verdict: Worth a look — 67/100.

Usa Soccer Scarf: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +864.5% over the last 90 days and 3.4% of searches end in a purchase.

$26K

revenue / yr

Units sold / yr4K

Search volume / yr+864.5%48K

Conversion rate3.4%

Avg price$16.34

Who owns the niche?

The top 5 brands hold 59% of demand, so 41% of the market is open.

41%

open market share

Brands · sellers33 · 106

Top-5 product click share37%

Open market41%

Avg brand age23 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 48 products

Top Usa Soccer Scarf products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Icon Sports Officially Licensed U.S. Soccer Scarf Premium Acrylic Reversible Striped Unisex Soccer Gear

Price: $29.03
Rating: 4.6/5
Reviews: 40
Age: 1y ago

Euroscarves USA High-Definition HD Knit Scarf (Red Blue and White)

Price: $26.06
Rating: 4.7/5
Reviews: 28
Age: 2y ago

Eurzom 1 Pcs Soccer Scarf Soccer Fans Souvenir High Definition Universal Polyester Double Side Logo Print Scarf Gifts for Men Women (United States)

Price: $9.25
Rating: 4.5/5
Reviews: 57
Age: 5mo ago

Icon Sports Officially Licensed U.S. Soccer Federation Multi Facet Cozy Acrylic Unisex Scarf

Price: $27.28
Rating: 4.6/5
Reviews: 40
Age: 1y ago

adidas Unisex-Adult Figc Italy Scarf Bold Blue/Hazy Beige No Size

Price: $22.80
Rating: 5.0/5
Reviews: 16
Age: 1mo ago

Newest

by launch date

adidas Unisex-Adult Figc Italy Scarf Bold Blue/Hazy Beige No Size

Price: $22.80
Rating: 5.0/5
Reviews: 16
Age: 1mo ago

Gushijieju USA Soccer Fan Scarf America Team Supporter Scarf Double-Sided for 2026 World International Soccer Matches & Game Day

Price: $10.11
Rating: 3.5/5
Reviews: 16
Age: 2mo ago

Cinrobiye 2 Pcs USA Soccer Fan Scarf US Soccer Scarf for Game Day Double Sided Football Team Spirit Scarfs for World Cup Sports Events Viewing Parties & USA Supporter Accessories

Price: $14.54
Rating: 0.0/5
Reviews: 0
Age: 3mo ago

Kuqcy US Soccer Scarf 55.1x6.7 Inch Satin Double Sided Blue White with Tassels - Patriotic Flag Scarf for 2026 Soccer Fan Gear 4th of July Accessories Red White and Blue 250th Independence Day

Price: $12.98
Rating: 4.6/5
Reviews: 18
Age: 3mo ago

World Cup 2026 Scarf Double-sided Printed Scarf for Men & Women The US Soccer World Cup Vintage Classic Souvenir Scarfs for Soccer Fans Gifts and Match Schedule Equipment56.69 x 6.69 Size

Price: $14.68
Rating: 3.7/5
Reviews: 10
Age: 3mo ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

33 rising

Sellers

106

Top-5 brand share

59%

Top 20: 90%

Top-5 click share

37%

Top 20: 75%

Open market

38%

Icon Sports18%
Euroscarves16%
Eurzom14%
adidas7%
Podkyrie114%
Bunnycool3%

Top Usa Soccer Scarf search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

usa soccer scarf22K/yr >1,000%4.6% conv.
usmnt scarf8K/yr >1,000%4.0% conv.
usa scarf soccer6K/yr >1,000%5.3% conv.
us soccer scarf7K/yr +760.2%2.7% conv.
team usa scarf4K/yr +39.4%5.0% conv.

What reviews say buyers love and hate about Usa Soccer Scarf

What buyers mention most, as a share of all reviews.

What buyers love

69% of reviews

Quality-Overall21%

“Excellent quality”

Color11%

“the colors are brilliant”

Design-Overall6%

“the design is somewhat straightforward”

Weight Light6%

“Super lightweight”

Material Quality6%

“The material feels comfortable”

What buyers complain about

61% of reviews

Quality-Overall21%

“Poor Quality”

Thickness12%

“thin”

Size-Overall9%

“Just small”

Material Quality8%

“I didn't like the material at all”

Warmth2%

“this would provide no actual warmth”

Usa Soccer Scarf return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

34%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Material Quality

27%

2Size-Overall

16%

3Quality-Overall

15%

4Advertised Vs Actual Product

5Thin

Common Usa Soccer Scarf questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Usa Soccer Scarf 67/100 on Amazon United States — Worth a look. The niche generates $26K/yr across 48 tracked products. 11 of 36 products launched in the last 360 days are still selling. Search demand moved +864.5% over the last 90 days.

Usa Soccer Scarf buyers on Amazon United States complain most about Quality-Overall, Thickness, Size-Overall, the themes mined from the niche's reviews. Its return rate is 1.0%.