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50

university of washington apparel

Worth a look

Shows a sweet-spot price point ($28.47 avg), but a small market ($65K/yr) keeps it on the watch list.

Market size 16Growth 54Conversion 16Competition 88Returns 48Price range 85Avg price 95Brand share 55Review moat 56Quality gap 25

Avg price

Incredible$28.47

avg listing price — sweet spot $15–$100

Competition

Great27%

top-5 click share — an open shelf

Price range

Great$6.60–$72.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,248.85

avg incumbent reviews — the moat a new listing must climb

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Growth

Good+26.8%

90-day search growth — must beat 0% to launch

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$65K

$65K/yr · 184K searches

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, university of washington apparel is a $65K/yr Amazon United States market (184K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

university of washington apparel market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$85K–$114K
units × avg price
Conversion rate
1.3%
Avg BSR
#1,444
Page quality
0%
Prime
90%
Sponsored
86%
Out of stock
5.1%
Avg brand age
65 months
Avg seller age
184 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

23 falling

Sellers

26

Top-5 brand share

72%

Top 20: 99%

Top-5 click share

27%

Top 20: 64%

Open market

23%

  • Barnesmith25%
  • LOGOVISION19%
  • Desert Cactus16%
  • adidas8%
  • Royce Apparel5%
  • Wes and Willy4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +26.8% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.3×

Top university of washington apparel search terms

  • university of washington merch25K/yr
  • university of washington43K/yr
  • washington huskies33K/yr
  • washington huskies apparel26K/yr
  • uw huskies10K/yr
  • uw merch4K/yr
  • university of washington apparel7K/yr
  • uw huskies apparel16K/yr
All search terms

Top university of washington apparel products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about university of washington apparel

What buyers praise and complain about, mined from review topics.

What buyers love

Color17%

“They look great with vivid color”

Quality-Overall11%

“The quality is solid for the price”

Size-Overall8%

“the size is good”

Value For Money7%

“A great value”

Fun/Entertainment Experience6%

“These are a fun”

Gifting Purpose6%

“These are perfect for more than food decorations”

Durability5%

“they held up well during actual use without falling apart”

Ease Of Use5%

“They were SUPER EASY to use”

Design-Overall4%

“The logo has an accurate design and coloring”

Ease Of Cleaning3%

“make cleanup quick after the fun”

What buyers complain about

Value For Money9%

“Expensive”

Ease Of Cleaning5%

“feel a bit rougher on your hands or mouth. or whatever you need to clean up”

Size-Overall5%

“Not as big as dinner sized napkins”

Certifications3%

“The package does have the OLCP hologram. which turns out is incredibly hard to take a picture of., so, in theory these are officially licensed. I did not find a method of verification beyond the presence of a hologram”

Strength3%

“so they are not super sturdy”

Thickness3%

“They aren't overly thick or high quality”

Material Quality3%

“I thought these were going to be plastic”

Ease Of Use3%

“Makes them a little harder to insert”

Top return reasons

Size-Overall55%
Color5%
Thin5%
Chest Fit5%
Material Quality4%
Advertised Vs Actual Product4%
Print Quality3%
Quality-Overall3%
Length2%
Shape/Style2%

Common questions

Is university of washington apparel profitable to sell on Amazon United States?
The niche generates $65K/yr across 72 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +26.8%. Flapen's verdict: Worth a look (50/100).
How competitive is the university of washington apparel niche?
23 brands and 26 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in university of washington apparel?
Top complaints mined from reviews: Value For Money, Ease Of Cleaning, Size-Overall. The return rate is 3.2%.
When does demand for university of washington apparel peak?
Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 5.3× the quietest.
What does it cost to enter the university of washington apparel niche?
Listings span $6.60–$72.00; the average listing price is $28.47 (sweet spot $15–$100). The average incumbent carries 1,249 reviews — the moat a new listing must climb.