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university of utah sweatshirt

Skip it

A small market ($28K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 50Conversion 24Competition 81Returns 18Price range 95Avg price 95Brand share 34Review moat 42Quality gap 38

Avg price

Incredible$28.09

avg listing price — sweet spot $15–$100

Price range

Incredible$15.98–$51.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great34%

top-5 click share — an open shelf

Growth

Okay+19.9%

90-day search growth — must beat 0% to launch

Review moat

Okay2,338.92

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Returns

Bad6.9%

return rate — above 5% kills the launch gate

Market size

Bad$28K

$28K/yr · 51K searches

According to Flapen's Amazon United States niche tracking, university of utah sweatshirt is a $28K/yr Amazon United States market (51K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

university of utah sweatshirt market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$21K–$28K
units × avg price
Conversion rate
1.9%
Avg BSR
#6,181
Page quality
0%
Prime
88%
Sponsored
96%
Out of stock
2.5%
Avg brand age
51 months
Avg seller age
217 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

10 flat

Sellers

10

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

34%

Top 20: 72%

Open market

8%

  • University of Utah40%
  • Elite Authentics16%
  • UGP Campus Apparel12%
  • Barnesmith9%
  • LOGOVISION8%
  • Campus Colors7%
  • Open — no brand owns it (4 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +19.9% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 9.1×

Top university of utah sweatshirt search terms

  • university of utah shirt12K/yr
  • university of utah sweatshirt10K/yr
  • university of utah hoodie5K/yr
  • utah utes shirt12K/yr
  • utah utes hoodie7K/yr
  • utah utes sweatshirt4K/yr
  • utah utes womens apparel2K/yr
All search terms

Top university of utah sweatshirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1K8%$2K12%$3K16%$4K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about university of utah sweatshirt

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel33%

“Its soft and comfortable”

Value For Money33%

“A nice team hoodie for the money”

Comfort-Overall17%

“Comfortable hoodie”

Material Quality17%

“Nice material and fit :”

Top return reasons

Size-Overall45%
Color9%
Quality-Overall7%
Thin6%
Advertised Vs Actual Product5%
Chest Fit5%
Length5%
Print Quality4%
Sleeve Fit4%
Material Quality3%

Common questions

Is university of utah sweatshirt profitable to sell on Amazon United States?
The niche generates $28K/yr across 48 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +19.9%. Flapen's verdict: Skip it (44/100).
How competitive is the university of utah sweatshirt niche?
10 brands and 10 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 85% of demand.
When does demand for university of utah sweatshirt peak?
Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 9.1× the quietest.
What does it cost to enter the university of utah sweatshirt niche?
Listings span $15.98–$51.01; the average listing price is $28.09 (sweet spot $15–$100). The average incumbent carries 2,339 reviews — the moat a new listing must climb.