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university of arizona hat

Skip it

Soft demand (-66.8% this quarter) — this niche doesn't clear our bar today.

Market size 5Growth 0Conversion 25Competition 80Returns 46Price range 95Avg price 95Brand share 30Review moat 84Quality gap 23

Avg price

Incredible$29.16

avg listing price — sweet spot $15–$100

Price range

Incredible$15.05–$44.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great329.29

avg incumbent reviews — the moat a new listing must climb

Competition

Great35%

top-5 click share — an open shelf

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$22K

$22K/yr · 37K searches

Growth

Bad-66.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, university of arizona hat is a $22K/yr Amazon United States market (37K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 39/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

university of arizona hat market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$29K–$36K
units × avg price
Conversion rate
2.0%
Avg BSR
#3,774
Page quality
0%
Prime
92%
Sponsored
71%
Out of stock
23.8%
Avg brand age
50 months
Avg seller age
184 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

13 rising

Sellers

17

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

35%

Top 20: 72%

Open market

9%

  • Branded Bills28%
  • Elite Authentics25%
  • ZHATS23%
  • USCAPE7%
  • C5 Sports5%
  • Pacific Headwear4%
  • Open — no brand owns it (7 brands, 9%)

Demand

Weekly Amazon search volume, last 16 weeks — -66.8% search growth over the last 90 days.
5K4KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Top university of arizona hat search terms

  • university of arizona hat17K/yr
  • arizona wildcats hat16K/yr
  • u of a hat4K/yr
All search terms

Top university of arizona hat products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$6576%$1K9%$2K12%$3K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about university of arizona hat

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall29%

“This one is well made and easily adjustable”

Size-Overall17%

“Nice fit”

Comfort-Overall8%

“It was comfortable”

Weight Light6%

“it's not heavy”

Sweat Resistance5%

“Sweat resistant”

Breathability4%

“Breathable, light”

Material Quality4%

“Better than those 100% cotton hats”

Fun/Entertainment Experience3%

“Hilarious and practical”

Durability3%

“Very durable”

Color3%

“As a Cats fan I love the off-color look”

What buyers complain about

Size-Overall35%

“large”

Quality-Overall15%

“Quality is lacking for a $50 hat”

Value For Money12%

“not worth the money at all”

Strap/String Quality8%

“String ripped off”

Advertised Vs Actual Product8%

“Looks nothing like the picture”

Flexibility8%

“Fans fall out of hat while working if you bend over”

Material Quality4%

“cheap quality, plasticky feel, brim creased, does not respond to ironing”

Top return reasons

Size-Overall62%
Shape/Style6%
Advertised Vs Actual Product4%
Color3%
Material Quality3%
Quality-Overall3%
Comfort-Overall2%
Functionality-Overall2%
Strength2%
Weight Heavy2%

Common questions

Is university of arizona hat profitable to sell on Amazon United States?
The niche generates $22K/yr across 51 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -66.8%. Flapen's verdict: Skip it (39/100).
How competitive is the university of arizona hat niche?
13 brands and 17 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in university of arizona hat?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 3.3%.
What does it cost to enter the university of arizona hat niche?
Listings span $15.05–$44.61; the average listing price is $29.16 (sweet spot $15–$100). The average incumbent carries 329 reviews — the moat a new listing must climb.