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Umpire Mask

Fail

An estimated 6.9% of orders come back, so Umpire Mask is a Fail.

Flapen Score
37
37 / 100
Ranks 6,642 of 8,101 Sports & Outdoors niches · −10 vs the category median of 47
Market size
$248K/yr51K searches / yr
90-day growth
+11.1%search demand this quarter
Competition
74%top-5 click share · 7 brands · 19 sellers

Flapen Score

Umpire Mask against its category

The dotted line is the Sports & Outdoors average. Past it, Umpire Mask is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Umpire Mask market on Amazon at a glance

Shoppers on Amazon United States searched for Umpire Mask 51K times last year and spent an estimated $248K. The top 5 brands take 91% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $248K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+11.1%
Conversion, latest week
3.8%
Market size, estimated
$248Ka year
Peak month
April5.3× the quietest month
Top search term
umpire mask42K searches a year

02 · Price

A sale here is worth $130.56.

Listings sell for $130.56 on average, from $28.13 to $433.93. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $130.56 that is $13K to $33K a year per listing.

Average price
$130.56above the $15 to $100 sweet spot
Price range
$28.13–$433.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$13K–$33K
Returns
6.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #70 within Baseball. It carries 187 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
85%
Out of stock, average day
0.0%
Average rank
#70in Baseball
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
187per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Umpire Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

19

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

4%

  • Brand 141%
  • Brand 218%
  • Brand 314%
  • Brand 410%
  • Brand 59%
  • Brand 65%
  • Open — no brand owns it (1 brand, 4%)

Demand

Umpire Mask search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 5.3×

Search terms

Top Umpire Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • umpire mask42K/yr
  • umpire face mask5K/yr
  • umpire mask adult4K/yr

Reviews and returns

What reviews say buyers love and hate about Umpire Mask

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Value For Money”
35%of negative reviews mention “Weight Heavy”
6.9%of orders come back
“Heavier than advertised”
A buyer, on “Weight Heavy”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Umpire Mask questions

Answered from the same tracked data.