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Ucsb

Maybe

Search demand grew +137.3% this quarter. But shoppers spend an estimated $19K a year here, so Ucsb is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 8,101 Sports & Outdoors niches · +3 vs the category median of 47
Market size
$19K/yr52K searches / yr
90-day growth
+137.3%search demand this quarter
Competition
39%top-5 click share · 13 brands · 12 sellers

Flapen Score

Ucsb against its category

The dotted line is the Sports & Outdoors average. Past it, Ucsb is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ucsb market on Amazon at a glance

Shoppers on Amazon United States searched for Ucsb 52K times last year and spent an estimated $19K. The top 5 brands take 81% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +137.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
+137.3%
Conversion, latest week
1.3%
Market size, estimated
$19Ka year
Top search term
ucsb apparel10K searches a year

02 · Price

A sale here is worth $29.39.

Listings sell for $29.39 on average, from $10.06 to $59.71. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $29.39 that is $0 to $3K a year per listing.

Average price
$29.39inside the $15 to $100 sweet spot
Price range
$10.06–$59.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

52% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 17.4% of listings are out of stock. The average listing ranks #18,849 within T-Shirts. It carries 4,675 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
52%
Prime listings
68%
Out of stock, average day
17.4%
Average rank
#18,849in T-Shirts
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
4,675per listing
Listings tracked
44

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Ucsb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

13 falling

Sellers

12

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

39%

Top 20: 75%

Open market

14%

  • Brand 131%
  • Brand 220%
  • Brand 312%
  • Brand 411%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (7 brands, 14%)

Search terms

Top Ucsb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ucsb apparel10K/yr
  • ucsb14K/yr
  • ucsb shirt8K/yr
  • ucsb merch7K/yr
  • uc santa barbara merch4K/yr
  • uc santa barbara4K/yr
  • ucsb sweatshirt4K/yr

Reviews and returns

What reviews say buyers love and hate about Ucsb

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Material Quality”
50%of negative reviews mention “Size-Overall”
3.1%of orders come back
“flag is huge”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Ucsb questions

Answered from the same tracked data.